social-media-icons-ipad-300

March 17, 2014




How to Master the Art of Social Commerce

The world of commerce produces an endless cycle of change and progress that forces companies to keep up or risk being left behind. At first having a brick-and-mortar store was enough to attract customers and generate profits, but as sales …

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In Marketing, Social

sale-300

March 14, 2015




Why Lowering Prices Could Be Your Best Sales Strategy

In a world where a higher price is often associated with a better product, pricing your product lower might seem counterintuitive. After all, many business owners use higher pricing to increase their products’ perceived value, and it’s easy to …

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In Blog, Must Reads

KenshooCropped

October 15, 2014




Search, Social Campaigns Show Strong Efficiency Rates

Paid search has generated 19% year-over-year spend growth and 22% revenue growth and all-time high click-through rate, according to the an infographic by Kenshoo. Marketers continue to rely on this channel to drive consistent returns.   Social and ad spend on Facebook continued …

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In Infographics

October 18, 2012




6 Social Media Tips for B2B Merchants

Social media may be relatively new, especially to the B2B world, but its impact has been incredibly significant in recent years.
Follow US! @MCMerchant Multichannel Merchant Multichannel Merchant Multichannel Merchant O+F Operations and Fulfillment
Social networks such as …

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In B2B, Social Media

FedEx, FedEx Express, UPS, Shipping/Delivery, shipping, global, global shipping, global fulfillment, global consumers, China, chinese market, chinese consumers, ecommerce

March 5, 2015




China to Allow Foreign Ownership of Ecommerce Firms

China announced the country will allow full foreign ownership of ecommerce firms in Shanghai’s free trade zone and regulatory changes have made it easier for retailers and brands to enter the Chinese market.

By 2015, according to China Internet Watch, estimated …

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In Ecommerce, Global

UPS, shipping, financial results, operations and fulfillment, FedEx, TNT

March 4, 2015




Free Shipping and Flexibility are Key Global Ecommerce Drivers

The desire for convenience, flexible delivery and payment options and a seamless experience across channels continue to dominate for consumers worldwide, according to the second annual Pulse of the Online Shopper global study, conducted by comScore on behalf of UPS.

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In customer experience, Ecommerce

October 2, 2012




Social Media Stats Behind the Fastest Growing Retailers

Click here to enlarge This infographic is brought to you by ExactTarget, a leader in
social media marketing.

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In Ecommerce, Infographics

ecommerce-order-flowchart-300

March 3, 2015




Optimizing Your Ecommerce Site for Impulse Sales

Social media has enabled people to keep up to minute on their favorite products and services. Real time marketing has given brands the power to connect with their current and potential customers. Adding these two ideas together can create a …

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In Blog, Ecommerce

big-data-300

March 2, 2015




Marketers Say They Don’t Collect Enough Customer Data

Despite significant investments in data-related marketing solutions over the past few years, an annual Infogroup study released today finds that most marketers think they still don’t collect enough customer data.

The Infogroup report, “Big Data’s Big Payday,” reveals …

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In big data, Must Reads

blue-and-black-or-white-and-gold-300

February 27, 2015




Blue and Black or White and Gold? What Does it Mean for Retailers?

[caption id="attachment_62425" align="alignright" width="300"] From swiked.tumblr.com via wired.com.[/caption]

The interwebs exploded yesterday, mainly because about 75% of the world wide web thinks that darn dress is white and gold. And they are wrong. It’s blue …

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In Blog, customer experience

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