customer-satisfaction-300

December 8, 2015




The Current State of Consumer-Generated Content

When was the last time you sought out someone’s opinion, either in-person or online, before making a purchase? A week? A day? Maybe even this morning?

Seeking out the opinions of like-minded consumers has become so commonplace that we …

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In Blog, Marketing

April 2, 2013




3 Critical Steps to Avoid Social Media Meltdowns

Someday, somewhere, somehow, every retailer will deliver a bad customer experience. Products disappoint, a customer service representative has a bad day, ordering snafus occur; it happens. But in today’s socially-connected world, one customer’s small disappointment can turn into …

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In CRM, Ecommerce

the-week-that-was-300

December 4, 2015




Week in Review: Cyber Weekend Hits On All Cylinders

With Cyber Weekend 2015 officially in the books, ecommerce merchants should be encouraged with the results as a harbinger of the rest of the holiday shopping season, as more consumers grow comfortable with the practice and see it as an assumed …

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In Data & Analytics, Ecommerce

ken-burke-300

December 2, 2015




MarketLive’s Ken Burke Talks Cyber Weekend 2015 Trends

While the retail industry overall reports from comScore, ShopperTrak and National Retail Federation report tepid holiday sales results so far, MarketLive is reporting across-the-board double-digit increases in online traffic, conversion and revenues within its customer base.

In this video, MarketLive …

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In Ecommerce, Videos

ratings-and-reviews

December 3, 2015




Lessons from the Amazon Breach: How to stop fake reviews

As an online retailer, establishing trust among your audience is a key element in your sales strategy and relationships – in fact, 88% of buyers’ purchasing decisions are influenced by online reviews. If prospects don’t feel they can trust your brand …

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In Amazon, Blog

March 20, 2013




More Merchants Monitor Social Media than Offer Live Chat

More merchants are monitoring social media in the contact center than offering live chat, according to the results of the MCM Outlook 2013 survey.

According to the survey results, 46.5% of respondents are monitoring social media in the contact center, while just 21% …

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In Contact Center, Customer Service

cyber-monday

December 1, 2015




All Sorts of Sales Records Set on Cyber Monday 2015

Related Cyber Weekend News

Stores that Closed Doors on Thanksgiving and Black Friday Outperformed Competitors Online

Editor’s Notebook: My Big Fat Omnichannel Thanksgiving Shopping Day

No Surprise: Thanksgiving Ecommerce Sales on the Rise

Editor’s Notebook: Black Friday and …

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In News, PR Newswire

DDLovato

December 1, 2015




Demi Lovato Influences Cyber Monday Shoppers

Social media, particularly Twitter played a major role for Cyber Monday and Black Friday.  Several major online retailers and pop star Demi Lovato generated a lot of buzz around Cyber Monday.
In the past week, Nov. 24 through Nov. 30 Lovato has …

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In Marketing, Must Reads

global ecommerce

November 30, 2015




3 Ways Local Retailers Can Engage Last Minute Shoppers

What does the holiday shopping season really look like? You might conjure images of densely packed stores and ransacked aisles; a pair of fathers grappling for the last must-have toy in stock; a mall Santa capping off a meandering line …

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In Blog, Engagement

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