December 10, 2012

How to Create a B2B Social Media Sales Strategy that Actually Works

It’s easy to fall into three traps when setting out to create a social media sales strategy for a B2B professional services firm—or for any B2B marketer.
Here are three key takeaways from this blog posts …


In B2B, Email


April 24, 2015

Spring Cleaning Can Bring New Life to your Email Marketing

Spring is a delightful time of year. Everything starts to bloom and the sun comes out to warm us up. Unfortunately, when the sun shines in your home or car or office, it also illuminates all the clutter and dust …


In Blog, Email

Growing Global 2015,, Tmall, Taobao, ecommerce, global ecommerce, cross-border ecommerce

April 22, 2015

Alibaba Launches Enhanced Mobile Tool in China

Alibaba’s mobile Taobao announced an enhanced version of its mobile merchant tool called “Micro Store,” to adhere to the rapid growth of mcommerce in China, according to a press release.

Micro Store will offer several user-friendly features, enabling Taobao …


In Global, Must Reads

November 23, 2012


April 20, 2015

Target Website Overwhelmed by Lilly Pulitzer Launch

It’s hard to believe (or maybe not) that one brand launching in Target could cause such a commotion.  Well that was the case this past weekend when luxury apparel retailer Lilly Pulitzer launched its products on and …


In Blog, News


November 13, 2014

The 12 Search and Social Marketing Tips of Christmas

As another year is coming to a close, marketers are approaching the peak shopping season, bringing abundant opportunity to engage audiences with high intent. Delivering consistent, relevant cross-channel messaging is a must in order to influence all touch points in …


In Holiday 2014, Infographics


April 14, 2015

Wearable Technology: Retailer’s Dream or Security Risk?

Remember how Star Trek characters like the VISOR (Geordi La Forge) and Cyborg machine-turned-human Seven of Nine wore super-cool, futuristic visual aids to boldly go where no man has gone before? Considering the prediction of the Wearable Technology Report that …


In Blog, Must Reads

October 31, 2012

Selling Through Social Media to Close More Leads

Selling Through Social Media to Close More Leads InsideView
More Infographics


In B2B, Infographics

October 18, 2012

6 Social Media Tips for B2B Merchants

Social media may be relatively new, especially to the B2B world, but its impact has been incredibly significant in recent years.
Follow US! @MCMerchant Multichannel Merchant Multichannel Merchant Multichannel Merchant O+F Operations and Fulfillment
Social networks such as …


In B2B, Social Media

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