October 31, 2001




Financial Report: Martha Stewart Posts Sales Gain

New York–Martha Stewart Living Omnimedia (NYSE: MSO) announced its results for the third quarter ended Sept. 30. Revenues for the quarter increased 13% to $69.6 million, and EBITDA increased 38% to $10.4 million. Revenues in the Internet/Direct Commerce segment increased 5%, to $9.9 million, reflecting revenues …

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October 31, 2001




Financial Report: Geerlings & Wade Net Loss Widens

Canton, MA–Wine products cataloger Geerlings & Wade (Nasdaq: GEER), reported a 5% sales decrease for the period ended Sept. 30, to $6.9 million, from $7.3 million last year. The company says third quarter sales were tracking slightly ahead of last year’s sales for the same …

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October 31, 2001




Sport Supply Group Plays Touch Football

Farmers Branch, TX—Business-to-business sports equipment cataloger Sport Supply Group, (OTCBB: SSPY) has signed a three-year agreement with the United States Flag and Touch Football League (USFTL) to manage and supply product for USFTL’s Website. The agreement enables SSG to …

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October 31, 2001




Financial Report: Net Income Down 67% at Guitar Center

Westlake Village, CA–Guitar Center, which mails the Musician’s Friend and American Music catalogs, (Nasdaq: GTRC), posted a 15% net sales increase for the quarter ended Sept. 30, to $225.0 million, compared to $191.0 million last year. However, net income fell 67% for the quarter …

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October 31, 2001




Financial Report: Reader’s Digest Post $1.1 Million Loss

Pleasantville, NY—Magazine and book publisher Reader’s Digest Association (NYSE: RDA), which also owns The Good Catalog Co., reported that revenues declined 10% for the quarter ended Sept. 30, to $498 million, from $552 million last year. As for net income, the company lost $1.1 …

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October 31, 2001




Seta Corp. Settles Sweeps Lawsuit

Boca Raton, FL—Seta Corp., a catalog marketing firm that produces jewelry catalogs for several mailers, agreed on Oct. 30 to pay $350,000 to settle claims that it misled consumers in sweepstakes mailings. Seta’s sweepstakes solicitations had used phrases such as, “…

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October 31, 2001




Movers and Shakers

Canton, MA-based wine and wine accessories retailer Geerlings & Wade appointed Richard Libby the company’s first chief marketing officer. Previously, Libby was president of MoveCentral, (now MonsterMoving.com), which he led to its successful purchase byTMP Worldwide’s Monster.com.

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October 30, 2001




The Catalog Landscape: Part II

In the second installment of CATALOG AGE’s four-part Special Report: The Catalog Landscape, top executives from Fingerhut, Newport News, Brylane, and Black Box discuss the effect of the Internet on cataloging–and how to make the most of the medium. The …

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October 30, 2001




Study: Most Mailers Not Cutting Circ

New York—In a white paper entitled “Direct Marketing and the Anthrax Challenge; Summary of Observations and Responses,” the Direct Marketing Association notes that 92% of the catalogers and other direct mailers surveyed have not changed their prospect and customer mailings …

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October 30, 2001




At the DMA Annual: Catalogers Say Mail Safe, Response Strong

Chicago (DIRECT Newsline)–The captains of the catalog industry faced the national and trade press at Tuesday afternoon panel at the Direct Marketing Association Annual Conference to calm fears about mail security.
“The likelihood of having a dispersion of anthrax …

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