September 1, 2003




J. Jill Merges Direct, Retail Units

Deciding whether to operate retail and direct divisions separately or together can be a taxing decision for a marketer. When the units are run as independent companies, the catalog division does not need to collect sales tax in states where …

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In News

September 1, 2003




Keep a Cool Head

CONTRARY TO POPULAR BELIEF, Walt Disney was not put in deep-freeze postmortem but planted in the soil like nearly everyone else. Disney died in 1966, years before the science of cryogenics became a fact of modern life. Cryogenics is simply the …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

August 19, 2003




New Fax Marketing Rules Pushed Back to 2005

(Direct Newsline) The Federal Communications Commission has delayed implementing new restrictions on outbound fax marketing until Jan. 1, 2005. The new rules would have gone into effect next week, on Aug. 25.
Within the same ruling, the FCC also rejected a request by …

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In News

November 1, 2004




What’s Hot Now: the Four Cs

The primary question for today’s merchant is how to create a distinct style that will define who you are. In other words, if you want to be a successful cataloger, you have to be specific in identifying your brand and …

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In News

November 1, 2004




Managing Warehouse Inventory

Operations are rarely neatly defined, and other factors such as regulatory requirements will affect your choice of inventory management systems. The following are four steps you should take to establish practical criteria for making decisions and preparing to optimize your …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

November 1, 2004




Rule of Three

The title of a recent best-selling thriller, The Rule of Four, refers to a riddle that unlocks the mystery of a Renaissance manuscript. But there’s nothing cryptic about our Rule of Three — it consists of basic tenets that should form …

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In Inventory, Opsandfulfillment_warehouse-20-03-2013

November 1, 2004




new catalogs

Danny’s Organic Marketplace
To make it easier for consumers to find organic products, Daniel Judy launched Danny’s Organic Marketplace last year. The catalog mailed to 80,000 prospects based in Ohio, New York, and Pennsylvania.
The Willoughby, OH-based catalog’s organic products, which …

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In News

November 1, 2004




Illuminations Bounces Back from Bankruptcy

With a new owner and a new lease on life, Petaluma, CA-based candles cataloger/retailer Illuminations is back in the mail.
The company, which filed for Chapter 11 bankruptcy protection in January 2004, was bought in May by Madeleine LLC, a Petaluma-based …

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In News

November 1, 2004




Creating a Realistic IT Spending Plan

As a major capital investment, enterprise systems play a significant role in the corporate budgeting process for any direct merchant. No matter how you approach it — even if you outsource your operations or your marketing database or, ultimately, your entire …

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In Channel Integration, Opsandfulfillment_warehouse-20-03-2013

August 4, 2003




Speech Technologies: MORE More Than Just Talk

Speech technologies are poised to finally make the big jump toward common usage by contact centers, according to a recent Forrester Research report. The report, “Speech Technologies: Ready For Prime Time,” by John P. Dalton with Harley Manning and Hwasun …

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