March 1, 2001
What are your employees most likely to do when no one’s looking?
Surf porn sites on the Web Send chain e-mails to co-workers Make personal long-distance calls
Answer: None of the above. Today, it’s just as likely that they’re infiltrating …
July 19, 2001
Reno, NV—Looks like more bad news for wireless products marketer iGo Corp. On July 17—the same day iGo (Nasdaq: IGOC) announced a 27% staff reduction—the marketer received notification from Nasdaq that its stock was subject to delisting for failing …More...
February 1, 2001
July 1, 2001
PC Connection has had success auctioning printers and desktop computers online.
A third-party auction Website can expose a cataloger to a new audience of prospects
Here’s a sign that online business-to-business auctions are coming of age: Web auction giant eBay …
July 1, 2001
The 16th Annual Catalog Awards and the Second Annual I.Merchant Awards were distributed on June 6 at the Annual Catalog Conference in Boston. Profiles of the winners will appear in the September issue. In the meantime, below is a complete …More...
January 1, 2001
Despite all the hype about the Web’s potential for customer acquisition, some marketers have struggled with affiliate marketing, or link referral, programs. In fact, online marketers rated affiliate marketing only a “somewhat effective” method of attracting new customers, according to …More...