January 1, 2001




short takes

Steppin’ Out You can never be too rich or too thin – or, it seems, outsource too much. For those who believed the fad would pass, a new report, “Outsourcing Index 2000,” provides ample food for second thought. Outsourcing is growing …

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In Uncategorized

January 1, 2001




TOP OF THE HEAP

Follow these principles to ensure that customers get royal treatment, whether you are a third-party services provider or an e-merchant seeking top-to-bottom expertise in DTC fulfillment
Being a dot.com may no longer have the cachet it used to, but …

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In CRM, Opsandfulfillment_warehouse-20-03-2013

January 1, 2001




It’s Official: New Postal Rates in Effect Jan. 7

“Under protest,” the U.S. Postal Service Board of Governors (BOG) agreed on Dec. 5 to implement the rates recommended in November by the Postal Rate Commission (PRC). The new rates take effect Jan. 7.
The PRC-recommended rates call for a reduction …

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In News

January 1, 2001




Taming the Beast

International logistics for direct-to-customer businesses – boosted by the popularity of the Internet – adds many variables and serious risks to inter-country distribution and sourcing. The good news is that with careful risk management and preparation, any company can navigate …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

January 1, 2001




Executive Greetings Welcomes Acquisitions

The b-to-b cataloger has capital to spend but is having a tough time finding companies to buy
The $110 million Executive Greetings, which produces 20 titles, mailed 72 million books in 1999.
Acquired in September 1999 by buyout firms San Francisco-based Behrman Capital and New …

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In News

May 18, 2001




Lands’ End on the Block?

Dodgeville, WI—Rumors are swirling that $1.51 billion apparel cataloger Lands’ End may be up for sale. A report in the May 28 issue of “BusinessWeek” magazine quotes an unnamed source as saying that founder/chairman Gary Comer, who controls 55% of the …

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In News

May 1, 2001




Executive Forum: Integration Is Not a Four-Letter Word

In the mid-1990s, Wall Street rewarded small companies that had a vision to become big companies within fragmented industries, a concept that was often referred to as a company roll-up. The idea was to become the industry leader by …

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In News

May 1, 2001




Maximizing Models

As marketers, we may be tempted to think that technology can solve all of our marketing problems — practically to the point of doing our thinking for us. And considering how sophisticated today’s predictive and descriptive models are, it’s easy to …

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In News

May 1, 2001




CUSTOMER CARE: Getting with the (Loyalty) Program

You know the mantra by now: It costs more to attain a customer than to retain a customer. Clearly, then, nurturing customer loyalty is key to a catalog’s survival. Fortunately, catalogers have myriad ways to do so.
Cathy Halligan, director …

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In CRM, News

May 1, 2001




Could Be Worse

Given the economy, what’s news isn’t that first-quarter sales came up short for a number of catalogers. Rather, it’s that a fair number of marketers met or beat expectations.
About half of the mailers contacted by Catalog Age, including Yankee …

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In News

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