December 1, 2002




It Ain’t Over Till It’s Over

This fall’s West Coast port dispute has made retailers justifiably nervous about whether this supply chain link will hold for the holiday season.
For instance, baseball fans missed out on 57,000 promotional cameras for attendees at the World Series in October. …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

November 25, 2002




West Coast dockworkers, shippers reach tentative agreement

Good news for marketers: The West Coast dock workers and The Pacific Maritime Association (PMA) reached a tentative six-year contract agreement on Nov. 24. The agreement, if ratified, will end the labor dispute that closed the West Coast ports for 10 days …

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In News

January 9, 2004




Swiss Colony Cuts Staff Following Disappointing Holiday Sales

Multititle mailer Swiss Colony announced on Tuesday that it would close one call center and a production facility servicing its namesake food catalog, laying off 69 employees.
The Monroe, WI-based company decided on the layoffs following a 5% decline in holiday sales …

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In Marketing

November 12, 2002




“Victor-Victoria” case reaches Supreme Court

A lawsuit pitting small adult-novelties shop Victor’s Little Secret against cataloger/retailer Victoria’s Secret made its way before the U.S. Supreme Court on Nov. 12, and the outcome is expected to alter the way federal trademark law is …

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In News

January 1, 2004




Pick the Best

Periodically, almost every operation is faced with the task of needing to revamp its picking methods. Common goals for a picking process revision are (1) to meet the changing requirements of specific customers; (2) to improve performance by gaining speed or improving …

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In Inventory, Opsandfulfillment_warehouse-20-03-2013

January 1, 2004




Seven Strategies for Expanding Your Business

Ever since the recession dug in its heels nearly three years, survival, rather than growth, has been the goal for many catalogers.
But finally, things are looking up, and marketers are now looking to expand. It’s time to dedicate effort …

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In Uncategorized

November 1, 2002




SOFT TOUCH

It’s not the ancient wisdom of the East to choose a process to conform to its environment; it’s just common sense. In bonsai gardening, tending a tree whose roots are circumscribed by a twelve-inch pot requires you to prune the …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

October 9, 2002




Bush on port stalemate: Get back to work!

Invoking the Taft-Hartley Act of 1947, President Bush asked a federal court to order a stop to the 10–day West Coast port lockout. The court-ordered truce will keep ports open through the Christmas season, which accounts for 40% of retailers’ annual sales.

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In News

December 1, 2003




Multichannel Marketing: Web Prospecting, Catalog Selling

Consumer direct marketing has just about doubled in the past five years. It now accounts for about 15% of the total consumer merchandise sold in a $1 trillion retail marketplace. The catalog fraction of this direct channel is about half; Internet sales …

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In Channel Integration, Cross Channel

December 1, 2003




At Deadline

SAN DIEGO MAILERS SURVIVE WILDFIRE SCARE It was a little too close for comfort for San Diego-based RoadRunner Sports: Sixty-foot flames from the October wildfires were just minutes away from engulfing the athletic shoes cataloger’s headquarters and warehouse. At one …

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In News

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