June 1, 2003




The Big App

The minute she walked into my office, I knew she was trouble. Trouble, with a capital T, and that rhymes with C, and that stands for CRM.
Before I even had a chance to ask her to sit, she helped …

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In Contact Center, CRM

June 1, 2003




Catalog Merchandise: Of Wabi Sabi and Granny’s Fabrics

After meandering through the spring 2003 merchandise trade shows, I’ve decided not to bother dwelling on the dismal state of the economy and the effects of this downturn on show attendance and on trends in general. Instead, I’m going to stay …

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In News

May 15, 2002




Key senator opposes USPS transformation plan

(Direct Newsline) Ted Stevens, the Senate’s second-ranking Republican and a long-time supporter of the U.S. Postal Service, said he is opposed to any legislative attempts to increase the financially ailing agency’s authority to set its own prices.
The Alaska …

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In News

May 20, 2003




Library Supplier Demco Buys Rival Gaylord

Longtime rivals in the library-supplies market, Demco and Gaylord Direct are now part of the same company. On May 19, Madison, WI-based Demco bought Gaylord for an undisclosed amount. Because the two companies have longstanding brand-name recognition, Demco plans to continue …

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In News

May 1, 2002




NEW DOG OLD TRiCK

You can applaud the skill of a prestidigitator even if you suspect that his act is all done with mirrors. But in a tough economy, when time and money are still the only game in town, the new efficiencies that …

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In Inventory, Shipping/Delivery

May 1, 2002




Operations Roundtable: The Back End Takes a Front Seat

In February, Catalog Age met in Richmond, VA, with nine catalog operations executives. Some worked at large, multititle mailers, others at small companies barely out of the start-up stage. But they all had plenty to say about staffing, cutting costs, …

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In Channel Integration, Shipping/Delivery

May 1, 2002




Wine With Everything

When you’re stuck with a lemon, you make lemonade, but what do you do with sour grapes? Make wine, of course. When a merger between two Web-based wine sellers collapsed, it fermented the birth of a third-party logistics provider that …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

May 1, 2002




safety net

Don’t look down. Shipping freight these days can seem more like walking a tightrope than driving a highway or following an air route. In the second half of 2002 shippers will continue to face many challenges: increased security concerns, an expected …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

April 30, 2002




Live from Government Affairs Conference: new privacy threats

(Direct Newsline) Washington–The privacy “bill of the hour” is a major issue for direct marketers, said H. Robert Wientzen, CEO of the Direct Marketing Association, speaking April 30 at the DMA’s 2002 Government Affairs Conference here.
The bill, a sweeping online privacy …

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In News

April 29, 2002




Live from NCOF: Recruiting Seasonal Employees: The Lands’ End Way

Recruiting and retaining seasonal employees is a common challenge for marketers, especially for Dodgeville, WI-based Lands’ End. The general merchandise cataloger depends on the influx of more than 2,000 seasonal employees to help it through the fourth quarter when it does 40% …

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