June 11, 2014




Only 30% of Top Consumer Websites Rated Trustworthy in OTA Report

SEATTLE AND CHICAGO – June 11, 2014 – The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust and user empowerment while promoting innovation, announced today the results of its 2014 Online Trust Audit. Out of nearly 800 top consumer websites evaluated, 30.2 …

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In Ecommerce, IRCE 2014

FutureofRetail300

June 10, 2014




The Future of Retail 2014

Technology has changed the way customers shop, from going cashless across multiple devices and interacting with retailers on social media, according to this infographic by Walker Sands Communications.

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In Infographics

MichaelMoore-300

June 6, 2014




Moosejaw CIO Talks Tech Challenges, Priorities & Opportunities

Michael Moore, CIO, of Moosejaw Mountaineering, recently shared some of his thoughts and initiatives. While Moosejaw is a unique company, they share many of the same challenges and opportunities as other retailers. He finds himself, like most CIOs, working with …

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In Must Reads

FB-and-Twitter

June 6, 2013




The Social, Local, and Mobile Mom

‘Social, Local, Mobile’ Changes the way Moms Interact with Brands (via PR Newswire)
Brand.net and Quaker Reveal Media Engagement and Activation Strategies for the ‘SoLoMo’ Mom SAN FRANCISCO, June 6, 2013 /PRNewswire/ — Brand.net, a Valassis (NYSE: VCI) Digital Company, …

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In Content Mgmt, Cross Channel

June 2, 2013




Herschell Gordon Lewis: The Difference Between Social and Sociable

Too much time has passed for any of us to think of social media with the same attitudes we had when they first burst upon the communications horizon.

Then, we accepted the word “social” in its original classic form – sharing, …

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In Channel Integration, Marketing

June 2, 2013




Social and Gamification in Retail: A Recipe for Tremendous Growth

Gamification has moved beyond the realm of being a clever idea as it rapidly evolves into a key marketing and advertising tool for retailers and brands. According to a recent report by Gartner analyst Brian Burke, 50% of companies involved in …

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In Content Mgmt, Ecommerce

ArtistBePic

June 2, 2014




ArtistBe.com Puts Artists Front and Center with Redesign

ArtistBe.com launched a redesign of its website earlier this month.  ArtistBe.com is a social commerce site for artists and art connoisseurs.

According to Amitai Sasson,  VP of Marketing and Development for overstockArt.com,  the parent company of ArtistBe….

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In Branding, Ecommerce

Alibaba, 11 Main, ebay, eBay Marketplace, Amazon, Amazon.com, Rakuten, Buy.com, ecommerce, ecommerce platforms, Marketplaces, Global Commerce, China

May 29, 2014




Coming to America: Alibaba’s 11 Main Looks to Disrupt U.S. Marketplace

As Chinese ecommerce giant Alibaba’s new 11 Main online marketplace gears up for its U.S. assault by wooing merchants, the company is looking to take away share from market leaders Amazon.com and eBay by adopting a more disruptive …

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In Ecommerce, Global

WetSeal300

May 28, 2014




Wet Seal’s Ecommerce Sales Rise 8.4%

Wet Seal, Inc., saw its consolidated comparable store sales decline 16.9% in the first quarter, but ecommerce sales for its Wet Seal brand did increase 8.4%, according to its first quarter financial results.

John Goodman, CEO of Wet Seal, Inc., said Wet …

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In Ecommerce, Mobile

social-media-icons-ipad-300

May 22, 2013




How to Improve Social Marketing Automation

Using social media as a marketing strategy is important for both B2B and B2C companies.  Without a social media manager, social marketing can become a challenge, according to blog post on ExactTarget.com.    According to the blog post, …

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