July 1, 2003




Search Options

The complexities and myriad options of search marketing prevent most catalogers from taking full advantage of the tool. Those who have discovered the power of search marketing, however, are highly enthusiastic. “Partnering with all major players is a monumental challenge …

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In WEB CHANNEL: SEO/SEM

July 1, 2003




Demco Books Itself an Acquisition

Longtime rivals in the library-supplies market, Demco and Gaylord Direct are now part of the same company. Madison, WI-based Demco in May acquired Liverpool, NY-based Gaylord for an undisclosed amount.
Demco and Gaylord sell similar merchandise, such as book covers, …

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In News

July 1, 2003




on the DOUBLE

Picking is the most labor-intensive function in any fulfillment center. With cost cutting and labor reduction mandated by the tough economy, fulfillment managers must look closely at technologies that eliminate manual picking (and associated replenishment processes), or at least put …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

May 1, 2002




NEW DOG OLD TRiCK

You can applaud the skill of a prestidigitator even if you suspect that his act is all done with mirrors. But in a tough economy, when time and money are still the only game in town, the new efficiencies that …

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In Inventory, Shipping/Delivery

May 1, 2002




Operations Roundtable: The Back End Takes a Front Seat

In February, Catalog Age met in Richmond, VA, with nine catalog operations executives. Some worked at large, multititle mailers, others at small companies barely out of the start-up stage. But they all had plenty to say about staffing, cutting costs, …

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In Channel Integration, Shipping/Delivery

May 1, 2002




Wine With Everything

When you’re stuck with a lemon, you make lemonade, but what do you do with sour grapes? Make wine, of course. When a merger between two Web-based wine sellers collapsed, it fermented the birth of a third-party logistics provider that …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

May 1, 2002




safety net

Don’t look down. Shipping freight these days can seem more like walking a tightrope than driving a highway or following an air route. In the second half of 2002 shippers will continue to face many challenges: increased security concerns, an expected …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

April 30, 2002




Live from Government Affairs Conference: new privacy threats

(Direct Newsline) Washington–The privacy “bill of the hour” is a major issue for direct marketers, said H. Robert Wientzen, CEO of the Direct Marketing Association, speaking April 30 at the DMA’s 2002 Government Affairs Conference here.
The bill, a sweeping online privacy …

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In News

April 29, 2002




Live from NCOF: Recruiting Seasonal Employees: The Lands’ End Way

Recruiting and retaining seasonal employees is a common challenge for marketers, especially for Dodgeville, WI-based Lands’ End. The general merchandise cataloger depends on the influx of more than 2,000 seasonal employees to help it through the fourth quarter when it does 40% …

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In multichannelmerchant.com/opsandfulfillment/news

April 25, 2002




USPS to Congress: You owe us $900 million

(Direct Newsline) The financially ailing U.S. Postal Service has renewed a request that Congress pay off a debt of more than $900 million to help it end fiscal 2003 in the black.
The debt stems from the Revenue Foregone Reform Act …

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