May 18, 2001




Lands’ End on the Block?

Dodgeville, WI—Rumors are swirling that $1.51 billion apparel cataloger Lands’ End may be up for sale. A report in the May 28 issue of “BusinessWeek” magazine quotes an unnamed source as saying that founder/chairman Gary Comer, who controls 55% of the …

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In News

May 1, 2001




Executive Forum: Integration Is Not a Four-Letter Word

In the mid-1990s, Wall Street rewarded small companies that had a vision to become big companies within fragmented industries, a concept that was often referred to as a company roll-up. The idea was to become the industry leader by …

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In News

May 1, 2001




Maximizing Models

As marketers, we may be tempted to think that technology can solve all of our marketing problems — practically to the point of doing our thinking for us. And considering how sophisticated today’s predictive and descriptive models are, it’s easy to …

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In News

May 1, 2001




CUSTOMER CARE: Getting with the (Loyalty) Program

You know the mantra by now: It costs more to attain a customer than to retain a customer. Clearly, then, nurturing customer loyalty is key to a catalog’s survival. Fortunately, catalogers have myriad ways to do so.
Cathy Halligan, director …

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In CRM, News

May 1, 2001




Could Be Worse

Given the economy, what’s news isn’t that first-quarter sales came up short for a number of catalogers. Rather, it’s that a fair number of marketers met or beat expectations.
About half of the mailers contacted by Catalog Age, including Yankee …

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In News

May 1, 2001




Credit Squeeze Has a Choke Hold on Catalogers

You may be finding it tougher than ever to obtain credit. Or perhaps your bank has even called in its loan to you. If so, here’s a very small consolation: You’re not the only cataloger suffering from the credit squeeze.

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In News

May 1, 2001




Three Hanover Books Up for Grabs

On the heels of mounting losses, multititle mailer Hanover Direct is narrowing its focus. In April the Weehawken, NJ-based cataloger put three of its books on the block: men’s apparel titles International Male and Undergear, and upscale home decor and …

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In Uncategorized

May 1, 2001




Multichannel Challenges: MUSEUM OF FINE ARTS, BOSTON

As a nonprofit business, the catalog/retail division of The Museum of Fine Arts, Boston (MFA) has long faced a host of challenges. Like for-profit multichannel marketers, the purveyor of art-related gifts struggles to manage inhouse catalog design, fulfillment, and …

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In Channel Integration, News

May 1, 2001




Forerunner’s IF/SO

Users say that IF/SO is straightforward and easy to learn
In the direct-to-customer business, efficient inventory management is the key to customer satisfaction, cost containment, and ultimately, profits.
The Inventory Forecasting and Stock Optimizer (IF/SO) from Forerunner Systems, …

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In Opsandfulfillment_warehouse-20-03-2013, Pack

September 1, 2000




LEAP, CLICK, SHIP

In his popular book The Fifth Discipline, business management guru Peter Senge describes what he calls the “Parable of the Boiled Frog.” If you drop a frog in boiling water, it will try to leap out. If, instead, you place …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

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