May 1, 2000




Wilmar goes private

Moorestown, NJ-based maintenance, repair, and operations (MRO) cataloger Wilmar is the latest example of a business-to-business cataloger serving as the centerpiece of a private investor’s expansion. The $192.6 million Wilmar is merging with Boston-based Parthenon Capital and a group of investors …

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In Uncategorized

May 1, 2000




Oscar goes postal

You probably won’t see the Academy of Motion Picture Arts and Sciences getting into the catalog business anytime soon, given its recent experience with postal and parcel delivery.
First, on March 6, it was discovered that 4,000 – or 80% – of the …

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In Pack

May 1, 2000




Tidewater Workshop crafts an IPO

When Peter Caporilli was employed at W. Atlee Burpee Seed Co. in the early ’90s, his woodworking skills came to the attention of company executive John Burpee, who encouraged him to build a cedar bench to sell in the …

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In Uncategorized

May 1, 2000




Office Products: trends analysis

The office products catalog business just ain’t what it used to be. Having had their margins squeezed tighter and tighter by rapidly mounting competition from volume-driven superstore retailers and dot-com upstarts over the past few years, catalog purveyors of office …

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In News

May 1, 2000




Ha-Lo bets big on the Web

The leading promotional products distributor is moving online with a big-bucks deal
When a leading business-to-business marketer drops 500% in market value within a year, slips badly off its revenue track, and is swamped by startup competitors, how does it stage …

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In Channel Integration, News

April 1, 2000




Borrowing from the masters

This month’s questions
Do you emulate any other catalogers or businesses? If so, whom, and why?
Maybe it’s just good old-fashioned American ingenuity at work: When we asked small catalogers whom they looked to for inspiration in shaping their catalogs, …

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In News

April 1, 2000




ONLINE SECURITY: Warding off hacker attacks

Simple ways to keep your Website secure
After a cyber extortionist calling himself or herself Maxus hacked into the database of the CD Universe music Website in January and stole tens of thousands of credit card customers’ names and numbers, …

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In News

April 1, 2000




INVENTORY MANAGEMENT: Counting on accuracy

Cycle counts can give you a better handle on your inventory status
Many catalogers view shutting down their warehouse operations once or twice a year to take a complete inventory as a necessary evil. But there is another, and possibly …

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In News

March 1, 2000




BENCHMARK 2000: OPERATIONS

To satisfy customers’ need for near-instant gratification, many catalogers are investing in technology to provide better, faster service. For instance, among respondents to Catalog Age’s 2000 Benchmark Report on Operations, 60% offer an online ordering option, and more than 35% say their transactional …

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In News

March 1, 2000




FINANCE: Private money

Investment firms seeking catalogs
For years catalogers have been pleading their case to the investment community: that their established brands and their marketing, merchandising, and fulfillment experience make them ideal investments. But it seems that private investment firms have only …

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In News

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