November 1, 2001




NOW WHAT?

The impact of the World Trade Center disaster hits you as soon as you step out of the subway car at the City Hall/Brooklyn Bridge stop in lower Manhattan. An acrid odor, like that of burning rubber, is the …

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In Uncategorized

November 1, 2001




Merchandising Roundtable: The Goods on Getting the Goods

In August, CATALOG AGE sat down with several catalogers in Woodstock, VT, to talk about merchandising matters, from sourcing to liquidating. Regardless of their market segment — jewelry, baking supplies, educational tools, crafts — the participants had many of the same concerns …

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In News

October 1, 2001




Operations and Management: Hitting the Roof

In this occasional series, Steve Harris, senior vice president of Middlebury, VT-based warehouse design consultancy Bread Loaf Corp., answers questions about building a better distribution center.
Q. I’ve been told my distribution center should have a flat roof? Why?
A. …

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In News

October 1, 2001




Four Walls, No Windows

This morning’s fluffy white clouds have turned into a full-scale thunderstorm, but it’s only when you walk out the door that you remember your umbrella on the front seat of the car, a half-mile away in the last row of …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

October 1, 2001




Miles Kimball Suspends Exposures Homes

Realizing just how different the furniture business is from the novelties, stationery, and picture-frame businesses, multititle mailer Miles Kimball is shuttering its Exposures Homes catalog. Miles Kimball president/CEO Mike Muoio confirmed that the June issue of Exposures Homes was …

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In News

October 1, 2001




Catalog Analysis: Manage That Inventory!

Every catalog business has its unique inventory challenges. Apparel catalogs can expect high returns and cancellations — often 25%-30% of sales — and typically have few items repeated each season. Conversely, many business-to-business mailers have a high number of repeated items from …

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In News

October 1, 2001




direct marketing salaries

Catalog
Marketing manager, business-to-business
Equivalent to a product manager in a consumer packaged goods environment, the marketing manager for a catalog is responsible for day-to-day marketing, creative, and operations for one or more catalogs.
Duties: Carries profit and loss responsibilities …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

September 28, 2001




California Extends Its Internet Tax Moratorium

Sacramento, CA–California Gov. Gray Davis earlier this week signed a bill into law extending his state’s moratorium on new Internet taxes by more than two years.
Meanwhile, a key congressional committee is about to consider legislation extending the federal ban …

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In News

September 1, 2001




FREEZE FRAME

“Nothing much” may be a perfectly fine answer to give to an old friend who calls to ask whassup. But if that’s how you describe what’s going on in your technology division, you’re deep in the proverbial doo-doo. Unfortunately, that’s …

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In Channel Integration, CRM

September 1, 2001




Every Little Thing

Staff at all levels must track and report measurements daily
Here’s a different approach for you: Instead of spewing out more grand advice about all the strategic, “big picture” things you should be doing to polish up your operation, I …

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In Opsandfulfillment_packaging, Pack

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