December 1, 1999




GAO: Postal Service faces tough times

It’s official: In a report issued in late October, the U.S. General Accounting Office (GAO) states that if the U.S. Postal Service doesn’t find new sources of revenue over the next few years to offset the impact of …

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In News

December 1, 1999




Sure, we’ll call you `cranky’

Call me a cranky postal worker (not “disgruntled”), but enough is enough. Every study that’s ever been done about workplace violence has concluded that, among other things, the Postal Service is one of the safest places to work and has …

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In Uncategorized

December 1, 1999




WEB MARKETING: Mailer turns portal

Concepts Direct launches BotWeb
What does multititle cataloger Concepts Direct have in common with BotWeb, a new catalog-focused online shopping portal? Each is the brainchild of Philip Wiland, chairman/CEO of Concepts Direct.
Wiland, who launched the Colorful Images stationery …

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In News

December 1, 1999




RETURNS PROCESSING: Unfazed by online returns

That many catalogers are expecting big business from the ‘Net this holiday is no surprise. But with the projected increasesin Web shopping, mailers will likely have more returns to contend with come January.
But some catalogers that are new to …

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In Lists & Data - Business-14-05-2013, Returns

December 1, 1999




Genesis of a disaster

In response to the October Editor’s Page (“Avoiding the `Genesis effect’”) on cataloger Genesis Direct: I loved the first book of the Torah, enjoyed the Star Trek movie, but loathed the direct marketer. The fall of Genesis Direct, which changed …

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In News

December 1, 1999




Hanover opens trade with China

Hanover Direct plans to make the tag line “Made in China” synonymous with luxury products while providing its catalogs with a new source for Asian-inspired merchandise. In late October, the Weehawken, NJ-based multititle cataloger signed an exclusive licensing, distribution, and …

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In News

December 1, 1999




Benchmark 1999: Critical issues

After several years of strong sales, solid profitability, and a thriving economy, catalogers are waiting for the bubble to burst. And a number of them appear to believe that the explosion – and the downturn – will occur within the …

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In News

December 1, 1999




Alloy melds print and online

Catalogers offer everything from free shipping and handling to gifts with purchase to drive traffic to their Websites. But for Alloy, a $10 million marketer of teen apparel and accessories, “the print catalog is four to five times more cost-effective than …

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In CROSS CHANNEL: Package Delivery/Distribution, Shipping/Delivery

December 1, 1999




LEGISLATION: Big bills for small catalogers

Proposals would open way for group insurance plans, limit lawsuits
Two bills wending their way through Congress – a healthcare +imiting punitive damages – could help smaller catalogers.
The Quality Care for the Uninsured Act (H.R. 2990), sponsored by Reps. …

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In News

December 1, 1999




Gaining buying clout

`There’s strength in numbers” is much more than a saying to The Mark Group. Since April, the multititle mailer has cut its long-distance telephone costs 27% by joining other marketers in a buying consortium. “By combining the businesses of many companies, …

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In News

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