January 1, 2000




INTERNATIONAL: Lands’ End winks at German ruling

Lands’ End has turned a rebuke from German courts into a sales pitch. In September, Germany’s highest court ruled that the apparel cataloger was violating German law by offering customers an unconditional, unlimited guarantee. The law in question is a 1932 …

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In News

January 1, 2000




..with Dave Pimper

This month Catalog Age debuts its “Getting personal” feature, a brief interview with someone in the catalog trenches. Our first subject is Dave Pimper, president/CEO of Wall Street Creations, a catalog of business-related gifts based in Rome, GA.
Q. …

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In Uncategorized

January 1, 2000




STRATEGIES: Cost-cutting 2000

Tips for a more profitable new year
For many, a new year is a time for new resolutions. And often enough, those resolutions have a money-saving bent. But while you may know that you want to reduce your call center …

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In Uncategorized

January 1, 2000




STRATEGIES: Frederick’s, take two

Racy mailer tones down even more
After several fits and starts, the makeover of $148 million cataloger/retailer Frederick’s of Hollywood continues. “Frederick’s was perceived as borderline adult catalog,” says Danielle Savin, the recently hired vice president of catalog. “But we …

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In Uncategorized

January 1, 2000




A postal rate hike in 2001 is a rip-off!

All the hubbub in the mailing industry is currently centered on the “spiritual ritual” known as postal rate making.
The tribal leaders and medicine men at the U.S. Postal Service are putting their cases together because they “know” they …

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In International, News

January 1, 2000




Buying American in Japan

Cheerios and Dr. Pepper, not to mention other U.S. packaged goods, have enabled Chuck and Kelly Grafft to create a $7 million business in Japan. Their secret: They’ve found transplanted Americans like themselves who miss such products, and Japanese consumers …

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In News

January 1, 2000




The annual best and worst of catalog copy

This job gets tougher and tougher. In the year 2000, online catalogs not only are achieving equivalence (and maybe, within the next five years, dominance); they represent an entirely different challenge to the person judging their effectiveness. For example, a printed …

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In Email

December 1, 1999




ACQUISITIONS: Amazon gets into print

When it decided to expand its e-commerce dominance into the home-improvement market, what did cyber superstore Amazon.com do? Why, it bought a relatively low-profile print cataloger, of course.
On Nov. 9, Seattle-based online bookseller-cum-general merchant Amazon announced that it acquired …

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In International

December 1, 1999




GAO: Postal Service faces tough times

It’s official: In a report issued in late October, the U.S. General Accounting Office (GAO) states that if the U.S. Postal Service doesn’t find new sources of revenue over the next few years to offset the impact of …

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In News

December 1, 1999




Sure, we’ll call you `cranky’

Call me a cranky postal worker (not “disgruntled”), but enough is enough. Every study that’s ever been done about workplace violence has concluded that, among other things, the Postal Service is one of the safest places to work and has …

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