November 20, 2012




Why Your Email Marketing Needs Power-Packed Data

Email has unique advantages for communicating with customers that, when used wisely, can strongly increase its visibility and effectiveness in a crowded inbox. Marketers can target message content according to subscribers’ preferences or trigger messages based on customer behavior.
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In Channel Integration, CRM

November 16, 2012




Wayfair.com Doubles Warehouse Space for Black Friday and Cyber Monday

Wayfair.com, an online retailer of home goods, has doubled its warehouse space by adding a total of 200,000 sq. ft. to its facilities in Hebron, KY, and Ogden, UT in preparation for Black Friday and Cyber Monday.
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In Email, Operations & Fulfillment

November 16, 2012




USPS Package Business Shining Light Amid Record Loss

As the U.S. Postal Service contemplates its record 2012 fiscal year (Oct. 1, 2011 – Sept. 30, 2012) net loss of $15.9 billion — compared to a net loss of $5.1 billion for fiscal year 2011 – and holds out hope for comprehensive postal reform legislation during the lame-duck …

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In Operations & Fulfillment, Opsandfulfillment_shipping

November 15, 2012




Direct Sales, Ecommerce Key Big 3Q for Williams-Sonoma

Kitchen/home goods merchant Williams-Sonoma posted impressive numbers for its third quarter ended Oct. 28, punctuated by a 14.7% rise in direct-to-customer sales and a 16.7% increase in ecommerce revenue.
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In Ecommerce, Technology

November 15, 2012




Making Google PLAs Work for You

In my last column, How Google Shopping will Disrupt Online Retail, I wrote about the effect that Google’s Product Listing Ads (PLAs) had on the demise of Google Shopping and how retailers should be prepared for the shakeup in …

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In Ecommerce, Marketplaces

November 15, 2012




Regional Carriers Grow, Interest High

At the recent Parcel Forum at the Hyatt Regency O’Hare, the sessions and exhibitors relating to regional carriers had great attendance and interest.
PITT OHIO general manager Kent Szalla led a panel of merchants that use regional carriers to …

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In Operations & Fulfillment

November 15, 2012




Superstorm Sandy Plus Fiscal Cliff Equals Weak Retail Sales

The National Retail Federation said today that low October retail sales figures were down due to Superstorm Sandy and the impending fiscal cliff.
According to figures released today by the U.S. Department of Commerce, October retail sales (excluding automobiles, …

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In Mobile, News

November 13, 2012




Why Kitting Can Help Cut Order Fulfillment Costs

Any time merchants can cut costs, they’re in a better position. They can either lower their prices, allowing them to be more competitive, or they can pocket the savings and earn higher margins.
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In Inventory, Operations & Fulfillment

November 13, 2012




Deloitte Survey Reveals Strong Smartphone Presence this Holiday

Smartphone owners are expected to head to the internet in droves this holiday season and spend more money than their counterparts, according to a Deloitte holiday survey.

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In Email, Mobile

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