November 1, 2000




Paymentech

Paymentech is the single largest payment processor of direct marketing transactions in the U.S. We combine trendsetting technologies, creative thinking and 1-to-1 service relationships into a powerful cash-flow generator which boosts your efficiencies, receivables and your bottom line. For …

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In Uncategorized

November 1, 2000




Rocking the vote

Had I known how difficult pulling together our Election 2000 coverage was going to be, I would have kept the idea to myself. But now that it’s off to the printer, I’m glad I didn’t. For one thing, working on the …

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In Lists & Data - Business-14-05-2013

November 1, 2000




Betty Crocker catalog gets a facelift

Like many aging beauties, the Betty Crocker catalog had some work done. After all, the 38-year-old housewares cataloger bearing the name of the 65-year-old household icon had not been altered in more than 10 years. So with its fall 2000 edition, Betty …

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In News

November 1, 2000




Under Armour’s star presence

Under Armour, a manufacturer/marketer of high-performance athletic apparel, has made it to the big screen. Al Pacino’s character and the fictional football team he coached in Oliver Stone’s movie Any Given Sunday wore the form-fitting apparel, as did Keanu …

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In News

November 1, 2000




Moving Target

If you sell online, you are a high-profile target for credit card fraud. Catalogers and retailers have a fraudulent credit card rate of 1% or less, compared to 1.5% – and climbing – for online merchants. Since all illegitimate charges are the …

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In Order Mgmt, Payment/Security

November 1, 2000




The blurring of party lines

Traditionally, Republicans have been fiscally conservative and preached reducing the size of the federal government and putting the power at the state level. And historically, Democrats favored power at the federal level and more social programs.
But “there’s no clear …

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In Email

November 1, 2000




ROAD TEST

Installing new systems is like watching your worst enemy go over a cliff in your mint-condition Cadillac: “Oh yes! Oh no!” Every business looks forward to the significant improvements that come from updated technology, including enhanced functionality, increased productivity, and …

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In Inventory, Opsandfulfillment_warehouse-20-03-2013

November 1, 2000




Smith-Gardner

Smith-Gardner is the developer of WebOrder[TM] and MACS[R], the leading enterprise software systems for direct commerce. Clients include companies who process 50 to 300,000 orders per day and sell via catalogs, direct mail, space/broadcast ads and the internet. Please …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

November 1, 2000




New Web privacy developments

Online advertisers and marketers may soon have a harder time collecting data about customers, now that Microsoft has created technology that will allow users to reject third-party cookies.
Cookies are information bits that attach to the hard drives of site …

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In News

November 1, 2000




Allpets, all the time

Pet products marketer PetQuarters is betting the farm on its Allpets brand – which is significant once you consider that PetQuarters bought Allpets less than six months ago.
A bit of history: Lonoke, AR-based PetQuarters bought multititle cataloger Humboldt Industries …

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In CROSS CHANNEL: Package Delivery/Distribution, Shipping/Delivery

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