July 1, 2000




MARKETING: New flavor at W-S

Williams-Sonoma announces new chief, new plans
With Williams-Sonoma developing a multichannel brand concept that blurs its approach to catalog, retail, and Internet channels, the time was right for the multititle marketer to bring on a new president with a brand-driven …

More...

In News

July 1, 2000




Life after Genesis Direct: Warren Struhl launches another venture

Despite losing tens of millions of dollars in venture capital with his 1995 catalog start-up, Genesis Direct, Warren Struhl apparently had little difficulty financing his latest venture, Awards.com. With more than $14 million in investment capital so far, the Lyndhurst, NJ-based …

More...

In News

July 1, 2000




LEGISLATION: No Internet taxes till ’06?

House approves ‘Net tax ban legislation; next stop is the Senate
The first hurdle in extending the Internet sales tax ban to October 2006 has been cleared. On May 10, the House of Representatives overwhelmingly approved legislation to extend the moratorium beyond …

More...

In News

July 1, 2000




OPERATIONS: Major expansion for VT Country Store

No longer just a folksy general merchandise marketer, Vermont Country Store is gearing up for serious expansion. The Manchester, VT-based company in May broke ground on a $5.7 million expansion project in North Clarendon, VT. The project, which is expected to …

More...

In Shipping/Delivery

July 1, 2000




DMA catalog members dropping

The number of catalog companies that belong to the Direct Marketing Association has decreased less than 6% over the past three years. But while catalogers accounted for 14% of the DMA’s membership in 1997, this year they represent just more than 10%.
“We’re not …

More...

In News

July 1, 2000




Geerlings & Wade forges ahead

Geerlings & Wade seemed to be starting the year on a sour note. The wine marketer’s first-quarter sales of $8.2 million were down 3.5% from the first quarter of ’99. Meanwhile, the net loss had jumped 46%, to $413,000, or $0.11 loss per share. But president/…

More...

In News

July 1, 2000




Hickory Farms’ new direct focus

A 20-year decline in store sales used to kill a company. But for Maumee, OH-based Hickory Farms, the retail downturn has had a revitalizing effect.
The food gifts marketer has been gradually closing its year-round stores, which at one point …

More...

In News

July 1, 2000




…but lots of interest in e-mail

E-mail marketing among business-to-business catalogers appears to be gaining momentum. Half of the b-to-b catalogers surveyed in the 4th Annual Electronic Marketing survey (see i.merchant, June 2000) say they promote their online catalogs via e-mail. And some b-to-b catalogers have …

More...

In Uncategorized

July 1, 2000




Magellan’s explores Web growth

Ferdinand Magellan was killed while trying to sail around the world. The 10-year-old travel gear cataloger Magellan’s is trying to make a killing by navigating the World Wide Web.
As of last holiday season, the Magellan’s Website accounted for 20% of …

More...

In News

July 1, 2000




L.L. Bean cleans up

Something new is in the mail for L.L. Bean buyers: skin care. The Freeport, ME-based apparel cataloger has unveiled a line of skin-care products in the summer 2000 edition of its Clothes for Women title. The product offering is a …

More...

In News

  1. 1
  2. ...
  3. 1568
  4. 1569
  5. 1570
  6. 1571
  7. 1572
  8. 1573
  9. 1574
  10. ...
  11. 1634