jcpenney-new-logo-300

May 16, 2014




JCPenney Online Sales are Growing Faster than Amazon

Is JCPenney.com growing at a faster pace than Amazon.com? Not really. But based on its new sales reporting methodology, its online sales are growing at a faster pace than Amazon.

JCPenney said May 15 that its comparable store sales …

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In Ecommerce, Executive

September 12, 2013




Toys R Us Outlines Omnichannel Holiday Strategy

Toys”R”Us, Inc. Unwraps Plans For 2013 Holiday Season (via PR Newswire)
At a Special Preview Event, Company Outlines Blueprint to Reinvent Store Experience in Time for Shopping Season Ahead, Introducing New Product Categories and Expanding in Growth Areas Company …

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In News, PR Newswire

beacon-300

May 14, 2014




5 Ways your Business has to Change to Integrate Beacons

Beacon technology is at the top of the list of next “big ideas” for merchants.  American Eagle Outfitters, Macy’s and Nordstrom have all rolled out beacon-based positioning to their stores and a number of national retailers are rushing to …

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In Mobile, Mobile

hhgreggsitepic

May 14, 2014




Hhgregg Aligns Itself with New Branding Purpose

The impetus of hhgregg’s brand transformation came after the company’s CEO articulated a branding purpose to “inspire and delight” its customers.

According to Julie Lyle, chief marketing officer for hhgregg,  the overall goal for hhgregg is to fill …

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In Must Reads

September 2, 2013




Redefining the Buzzword “Omnichannel”

The term omnichannel has been used and abused more than the only chew toy at the local animal shelter. Along with her sister term big data, omnichannel has recently been positioned by countless analysts, retailers and vendors to mean, well, …

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In Channel Integration, Marketing

guitar-center-store-300

August 30, 2013




How Guitar Center Delivers a Stand-out Omnichannel Experience

Holiday 2013 is upon us – and, for retailers, it’s the biggest omnichannel shopping season yet. Consumers will turn to multiple channels before making holiday purchases, combining web searches, to mobile apps, tablet browsing, and in-store visits. And they’ll also …

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In Channel Integration, Marketing

May 5, 2014




Using Ruby on Rails for Faster Ecommerce Development

As online shopping increases at a tremendous rate, exhibiting year-over-year double-digit growth, winning at ecommerce becomes more challenging.  Retailers constantly leverage new strategies to evolve their site, realizing the importance of having an omnichannel presence and the resources to offer …

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In eCommerce, Technology

handheld-scanner-inventory-300

May 1, 2014




Real-Time Inventory Visibility Puts the Omni in Agile Commerce

Ask a group of retailers how they intend to support omnichannel commerce in the months ahead, and they’re likely to regale you with launch plans for their responsive websites, enabling customers to shop via any connected device. While offering …

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In Operations & Fulfillment

operations-summit-2014-300

April 30, 2014




Returns Power Panel Weighs In On Best Practices

At last week’s Operations Summit in Indianapolis, a panel of operations directors shared their returns management experiences.

Ellen Shannon, Chief Content Director & Publisher of Multichannel Merchant moderated the session and shared the challenges that the industry faces in handling …

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In Must Reads, Operations & Fulfillment

wearable-technology-google-glass-650

April 29, 2014




How Augmented Reality Will Impact Consumers

The sharpest change in the approach retailers have taken toward customers in the last few decades has been with respect to the power the consumer has had in its interactions with the brand. The various marketing strategies that have become …

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In Ecommerce, Mobile

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