June 13, 2014
In order to avoid a repeat of the disastrous 2013 holiday season, retailers attending IRCE 2014 were told to be more proactive in communicating with carriers, start planning now, spread shipments around to multiple carriers and have contingency plans in place.
June 12, 2014
CHICAGO–(BUSINESS WIRE)–IRCE - Visual commerce platform, Olapic, today announced the launch of its new Photorank™ algorithm tool to help brands identify and display customer photos that have the most potential to drive conversions in an ecommerce environment.
In IRCE 2014
May 22, 2013
Using social media as a marketing strategy is important for both B2B and B2C companies. Without a social media manager, social marketing can become a challenge, according to blog post on ExactTarget.com. According to the blog post, …More...
May 21, 2013
June 11, 2014
SEATTLE AND CHICAGO – June 11, 2014 – The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust and user empowerment while promoting innovation, announced today the results of its 2014 Online Trust Audit. Out of nearly 800 top consumer websites evaluated, 30.2 …More...
June 10, 2014
Technology has changed the way customers shop, from going cashless across multiple devices and interacting with retailers on social media, according to this infographic by Walker Sands Communications.
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November 14, 2011
Social media is dream come true for direct marketers. Customers transition from bits and bytes in a database into people with friends, family, and personal preferences. Connecting with them via social platforms improves relationships and morphs into increased sales and …More...
November 11, 2011
Last year Cyber Monday was the first billion-dollar day in e-tail. This Cyber Monday is predicted to break the billion-dollar barrier again. As consumers log on ready to spend make sure your deal is top of mind with these strategies:…More...
June 6, 2014
Michael Moore, CIO, of Moosejaw Mountaineering, recently shared some of his thoughts and initiatives. While Moosejaw is a unique company, they share many of the same challenges and opportunities as other retailers. He finds himself, like most CIOs, working with …More...
In Must Reads
December 1, 2012
As sales channels and competition proliferate, and marketing nimbleness becomes ever more important, growing numbers of multichannel merchants are seeking greater efficiency in managing content workflow and maximizing productivity within and across their media and channels.
Of course, replacing existing …