July 10, 2012




MCM Outlook 2012-13: B-to-B Merchants are Behind in Social Media

When it comes to participation in social media, business-to-business sellers fall behind all other merchants.

According to a breakdown of MCM Outlook 2012-13 results, less than two-thirds (66%) of merchants who said they cater primarily to a b-to-b audience are marketing …

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In Social Media

global ecommerce, Forrester Research, mobile commerce, ecommerce, Growing Global 2015, omnichannel, omnichannel retail, online marketplaces

January 29, 2015




Ready for Cross-border Ecommerce? A Checklist for Glocalization

Location, location, location – that’s the mantra of realtors everywhere to convey the number one factor in determining a property’s desirability. For cross-border online sales destinations, its glocalize, glocalize, glocalize. When it comes to international e-tailing, glocalization is …

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In Blog, Global

customer-satisfaction-300

January 23, 2015




4 Omnichannel Tips to Improve Customer Experience and Increase Sales

When it comes to retail selling, gone are the days of “if you build it, they will come.” Customers today spend a significant amount of time researching products they want to buy and are much savvier about where, when and …

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In Blog, Ecommerce

June 5, 2012




4 Tips to Launch a Social Media Customer Service Program in Your Contact Center

The contact center industry has officially entered the next evolution of customer engagement and many are on a mission to figure out how best to implement these new and emerging technologies to service our digital customers. If your contact center …

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In Contact Center, Contact Center Resources

June 1, 2012




Publisher’s Note: The Social Media Honeymoon Is Over

Mark Zuckerberg’s personal honeymoon is just beginning, but the romantic ride (historically granted to game-changing marketing ideas) for Facebook and other social media is coming to an end. Our Ecommerce survey results confirm that social media is rapidly growing …

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In Analytics, Social Media

June 1, 2012




Pinterest Top Social Media Choice to Engage Retailers

Consumers are using Pinterest more than Facebook and Twitter to engage with retailers, according to a joint study by Shop.org, comScore, and The Partnering Group.
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Social media is gaining traction …

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In News

Ecommerce, ecommerce fraud, online fraud, online fraud prevention, retail, ecommerce fraud prevention

January 19, 2015




Avoiding Ecommerce Fraud and Its Implications in 2015

Online retail is stronger than ever, with the holiday spending spree in November and December up 15% over 2013, according to comScore. Yet with the ever-increasing opportunities of ecommerce comes the ever-present threat of fraud.

Fraudsters are also staying up to date …

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In Blog, Ecommerce

May 8, 2012




5 Questions to Ask About Social Media Customer Support

As more companies incorporate social media into their customer support strategy, implementation managers should consider the following advice to determine the type of customer care strategy they can successfully execute in their contact center.
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In Contact Center Resources, Ecommerce

christmas-holiday-mouse-gifts-santa-hat-300

January 6, 2015




Mobile Accounts for 45% of Holiday Ecommerce Traffic

The holiday shopping season saw strong online and mobile sales.   Online sales were up 13.9% over the same period in 2013 and mobile traffic accounted for 45% of all online traffic for the holiday season, an increase of 25.5% year-over-year.

Mobile sales accounted for 22.6% …

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In Ecommerce, Holiday 2014

avenue

January 6, 2015




Avenue Gets 28.48% Sales Conversion Rate with Referral Marketing

Customer referrals for Avenue, a fashion leader for plus size clothing, are converting its ecommerce site into a word-of-mouth powerhouse. Referral traffic originating from these referrals is of high quality and converting at a rate as high as 28.48%.

Avenue has …

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In News, PR Newswire

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