woman-holiday-shopping-300

December 17, 2014




Tell Us Why You’re Joyful This Holiday Season

This holiday season we’re asking all of our fans and followers on our social media accounts (Facebook and Twitter) why they are joyful this holiday season.  We are asking everyone to use #OpsSummit and 10 lucky people could enter a …

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In Blog, Holiday 2014

cell-3

December 10, 2014




Brands: Get in the Game or Get Played

Marketers, I’ve got news for you: Consumers are on to us. If it wasn’t bad enough that they’re constantly pulled in opposing directions – moving from device to device and channel to channel with essentially unlimited buying options – …

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In Blog, Ecommerce

mobile-commerce-mobile-apps-300

December 9, 2014




How to Capitalize on Your Mobile Shoppers Now

On Cyber Monday mobile devices were responsible for 28% of the day’s sales, an increase of 27% compared to 2013.   So, it seems like the only thing more popular than mobile shopping this holiday season is ugly sweater parties. This shift in …

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In Blog, Cyber Weekend 2014

March 28, 2012




Survey: Socially-conscious Consumers Consult Social Media

Merchants and retailers should look no further than to a recent Nielsen survey of 28,000 internet users when trying to figure out how they should spread the word about their brand. According to the Global Corporate Citizenship Survey, 63% of the global, …

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In Channel Integration, Cross Channel

germany-flag-button-300

December 4, 2014




We Wish You a Happy… Sinterklaas

In some European countries Christmas is not the only major holiday to be celebrated in December. In The Netherlands, Belgium, Luxembourg and parts of Germany, Sinterklaas (Saint Nicholas day) is celebrated in early December. Belgium, Luxembourg and Germany celebrate on …

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In cross-border, Ecommerce

pop-up stores, retail, Airbnb, amazon, kate spade, StoreFront

December 3, 2014




Five Top Logistical Factors for Pop-up Store Success

Just as ecommerce once disrupted the time-honored tradition of brick and mortar retail, pop-up stores are seemingly the new, trendy must-haves for ecommerce retailers themselves.

From Amazon to Kate Spade, retailers globally have hopped on the pop-up store hype train.

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In Blog, customer experience

cyber-weekend

December 2, 2014




What We Learned From Cyber Weekend 2014

Cyber Weekend 2014 ecommerce sales increased 12.6%, according to IBM’s real-time analytics.

That’s the good news.

But because Cyber Monday sales only rose 8.5% this year, and shopper traffic from Thanksgiving Day through Sunday dropped 5.2% from 2013, there’s widespread panic in Overreactionland.

But so …

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In Cyber Weekend 2014, Ecommerce

March 8, 2012




5 Social Media Strategies to Boost Your SEO

Solving Google’s algorithmic puzzle is harder than ever, making search engine optimization a full-time occupation; companies are hiring crack programmers just to stay on top of the search rankings.
While ecommerce enterprises spend hours manipulating meta-tags and embedded HTML …

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In Ecommerce, Search

February 28, 2012




How Social Media Transformed Speck Products

Speck Products, which designs and sells premium form-fit protective cases for digital devices, wanted to boost its online sales and create a constant two-way dialogue with customers forming a sense of brand community.
So Speck hired Resource Interactive last May …

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In Ecommerce, Social Media

November 21, 2014




B2B Suppliers Are Investing in Ecommerce

As the volume of B2B purchases being made online continues to grow, B2B suppliers are responding by expanding their e-commerce platforms and overall omnichannel capabilities, according to new research conducted by Forrester Consulting in North America, France, Germany …

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In B2B, B2B

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