January 8, 2013




Catalogs Influenced Holiday Shopping Behavior More than Social Media

Baynote today revealed the results from its 3nd Annual Holiday Online Shopping Survey. The study, conducted in partnership with the e-tailing group, surveyed 1,000 U.S. online holiday shoppers between Nov. 24 and Dec. 5 in order to gain insight into consumer behavior …

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In Catalog, Mobile Commerce

retail logistics, supply chain optimization, retail supply chain

October 15, 2015




5 Things You Need to Know About Cross-Border Shoppers

Pitney Bowes released its 2015 Global Online Shopping Study to gain a better understanding of consumers’ perceptions about cross-border ecommerce shopping.

The survey was conducted online by ORC International in August, and polled approximately 1,000 respondents across 12 countries.

Here are the five …

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In Fulfillment, Fulfillment

cross-border ecommerce

October 13, 2015




How to Optimize Localized Websites for New International Markets

More and more companies are increasing their growth, and revenue, by expanding into global markets. And the savviest businesses understand that the Internet is the fastest and most cost-effective way to reach these new customers.

Creating online experiences for these …

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In Ecommerce, Global

HalloweenandEcommerce-300

October 13, 2015




3 Holidays You Could Easily be Selling Into Right Now

Small business owners are already prepping for the year-end holidays, as there are many shopping occasions from now through January. Black Friday, Christmas, New Year, Boxing Day – these are important money-making sales days that merchants greatly anticipate. But did you …

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In Global, Must Reads

Finish Line, retail supply chain, warehouse management system, WMS, order management system, OMS

October 9, 2015




Finish Line Introduces Exclusive Experience with Puma

The Finish Line, Inc. has teamed up with Puma for the Puma edge at Finish Line, initially rolling out the customer experience program at 10 targeted locations and at Finishline.com.

The experience includes expanded product offerings with marketing and content …

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In Marketing, Must Reads

sparkle-off-broadway-shoes-300

July 30, 2014




A Sparkling Social Engagement

In the summer of 2012, Off Broadway Shoe Warehouse partnered with Sony Pictures for a promotion centered around the release of the blockbuster movie, “Sparkle.” It was the ideal partnership: Sony Pictures wanted to promote its new movie and Off Broadway …

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In Engagement, Marketing

December 10, 2012




How to Create a B2B Social Media Sales Strategy that Actually Works

It’s easy to fall into three traps when setting out to create a social media sales strategy for a B2B professional services firm—or for any B2B marketer.
Here are three key takeaways from this blog posts …

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In B2B, Email

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