acquisition-300

April 23, 2015




NetSuite to Acquire Bronto Software for $200 Million

NetSuite announced it has entered into an agreement to acquire Bronto Software Inc., for $200 million.  The transaction is expected to close in the second quarter of 2015, according to a press release.

The combination brings together two companies of cloud-based omnichannel …

More...

In Ecommerce, Marketing

August 18, 2014




Developing a Successful Brand Ambassador Program

One of the best ways to generate interest in your brand is to partner with brand ambassadors. These individuals are cheerleaders for your company — people with industry visibility who are keen to get your product in front of potential customers.

More...

In Marketing

video-camera-300

April 22, 2015




Best Practices in Direct Response Video Ads: Hidden in Plain Sight

A well-executed, targeted video ad campaign can open up new opportunities for a brand in consumer engagement and deep messaging, beyond what had been possible in traditional display. This is especially the case in the transition from desktop to mobile. …

More...

In Blog, Marketing

December 15, 2011




Social Media Makes The Sale

Social media interactions are driving holiday gift purchase, according to research by marketing agency Mr. Youth. The data in this infographic is reflective of the three-week period leading up to and including Black Friday/Cyber Monday.Click to view as …

More...

In Social Media

August 13, 2014




10 Ways to Create Distrust Before Consumers Visit Your Website

Trust is important to any relationship and in the retail industry the trust between a consumer and the retailer is vital in order for a purchase be made on your website. You don’t need to be a big brand …

More...

In Blog, Ecommerce

Social_Login_Sears_300

July 2, 2013




Can Social Login Really Make a Difference?

Logging on a retail site should be fast, easy, and stress-free but it can be more of a juggling act for consumers who can’t remember their passwords and ultimately resulting in site abandonment.

The typical internet user, according to …

More...

In Amazon, Analytics

christmas-holiday-mouse-gifts-santa-hat-300

August 12, 2014




Small and Medium Retailers Should See 9% Holiday Ecommerce Growth

As retailers look ahead to the holiday selling season, ecommerce platform provider Volusion predicts that online sales during the holiday season will grow 9% compared to last year for small- to medium-size businesses.

In addition to external market factors, these numbers …

More...

In Holiday 2014, Must Reads

Amazon, Amazon.com, amazon prime, Amazon Marketplace, Amazon effect, ecommerce, ecommerce platforms, ecommerce news, mobile, Mobile Commerce, mcommerce, mobile customers, smartphone, smartphones, amazon fire, Amazon Firefly, retailers, retail, online retail, online retailer, retail news

August 6, 2014




4 Tips to Beat Amazon’s Price Advantage

Ecommerce giant Amazon has put the pressure on every in-store retailer. It’s hard for many brick and mortar stores to compete with Amazon’s convenience and price advantage, but they need to learn that the secret to beating Amazon …

More...

In Channel Integration, Engagement

beacon-300

August 5, 2014




Why Geofencing Is a Bust, and How to Drive Real Value from it

In case you’ve been living under a rock, here’s the skinny on geofencing: it’s a WiFi/Bluetooth/telecom radius that will detect consumers’ smartphone or other device (more on that in a minute) once they are in …

More...

In Blog, Engagement

back-to-school, retail, online retail, shipping/delivery, shipping, shipping options

August 5, 2014




Can Your Business Pass the Back-to-School Test?

It seems like just yesterday that schools let out for the summer. Summer camps are in full swing, college students are mowing lawns and businesses are already putting out back-to-school merchandise?

Each year, the back-to-school shopping season starts just a …

More...

In Ecommerce, Fulfillment

  1. 1
  2. ...
  3. 13
  4. 14
  5. 15
  6. 16
  7. 17
  8. 18
  9. 19
  10. ...
  11. 263