May 1, 2006




The Ones to Watch

Every industry has its rising stars, and the multichannel marketplace is no exception. Given the complexities of operating in more than one channel, the skill sets needed to excel today are increasingly sophisticated, yet a solid understanding of direct marketing …

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In Channel Integration, Cross Channel

May 1, 2006




February’s catching up

Used to be that the number of consumer catalogs received plummeted between January — at one time the most voluminous month of the year — and February. This year, at least, the gap between January and February has closed considerably, according to …

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In Lists & Data - Buisness, Lists & Data - Business-14-05-2013

April 20, 2006




It’s Good to Be the King

You may think it goes without saying that it’s good to come in first, but nothing in the search industry goes with saying, or measuring either. That’s why a recent survey conducted by Jupiter Media for search engine …

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In WEB CHANNEL: SEO/SEM

April 19, 2006




Doldrums Continue for Sharper Image

San Francisco-based electronic gifts merchant Sharper Image Corp. (Nasdaq: SHRP) reported lower fourth-quarter and annual earnings amid a slew of fiscal declines for the quarter and fiscal year ended Jan. 31.
For the year, total revenue dropped 12%, to $669.0 million from last …

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In News

April 14, 2006




SuperPages to Get Mom and Pop Googling

Eric Chandler is in an enviable position: Advertisers want to give his company more business than he can accept.
Chandler heads up SuperPages.com, the Internet yellow pages directory owned by Verizon Information Services. And there are more small businesses …

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In WEB CHANNEL: SEO/SEM

April 11, 2006




Live from NCOF: It’s a Jungle in Here

Orlando, FL—Congratulations are in order for John Giangrande: The account executive with distribution consulting and systems provider Fortna was the winner of the NCOF version of “Survivor.” In “60 Ideas in 60 Minutes: Fulfillment ‘Survivor’ Style,” a session hosted by Catherine …

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In Operations & Fulfillment

April 11, 2006




Print’s Still Not Dead Yet

New York – Despite a decade-long assault on the print medium by radio, television, and the Internet, industry experts said Monday that paper-based communication in the form of newspapers, magazines, and print catalogs remains a resilient and reliable medium of information.
“…

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In News

September 1, 2001




Reinvent the Wheel

Merchants have been using customer relationship management since they first set up shop in clean, well-lit caves thousands of years ago. They knew, for example, that Og had delighted in the chopping power of his new flint axe, so they …

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In Channel Integration, CRM

September 1, 2001




Sex, Lies, and Wrestling Matches

Those of you who frequent eBay know that the relics of dead dot-coms have become hot sellers. Dealers pay tidy sums for defunct stock certificates, signs, T-shirts, hats, sunglasses, and other memorabilia of the Zillionaire Economy.
In hindsight, you could …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

April 5, 2006




Live from Directo Days: 10 Best Practices for Hispanic Online Marketing

New York–During the past year the number of Hispanics online has jumped by 1 million people, to 15 million, according to Captura Group principal Lee Vann–which is all the more reason for multichannel merchants to focus on the demographic.
That means going …

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In News, Webchannel

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