December 15, 2005




Answers.com Offers Just the Facts

In the latest nod to the power of the Web community, Yahoo! last week launched Yahoo! Answers, a service in which seekers can pose questions that are too complex for simple search engines and get their answers from actual human …

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In Uncategorized

December 8, 2005




Mandel Buys Back ClientLogic’s List Business

Lon Mandel,CEO of Weehawken, NJ-based Specialists, bought the list management, brokerage,compilation, and insert media business back from Nashville, TN-based ClientLogic. Terms of the deal were not disclosed.
Mandel founded the Specialists in June 1987, in conjunction with majority shareholder …

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In Lists & Data - Buisness, Lists & Data - Business-14-05-2013

December 8, 2005




QVC Parent Buys ProFlowers Parent

Hoping to build a powerful stable of online properties, Englewood, CO-based Liberty Media, owner of the QVC home shopping network, bought e-tailer Provide Commerce in a deal worth $477 million.
The all-cash deal gives Liberty Media control of Provide’s family of …

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In News

December 1, 2005




Building a Better SHOPPING CART

Shopping-cart abandonment is as old as e-commerce itself. Web merchants have battled the problem largely by redesigning their forms or by streamlining the so-called user experience and cutting the number of pages a customer must go through to complete a …

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In Webchannel

December 1, 2005




LISTINGS

New lists
Limoges Jewelry Masterfile
More than 426,000 consumers have purchased value-priced jewelry from Limoges Jewelry during the past year. Customers, 95% of whom are women, have an average household income of $37,000; they bought via direct mail, space advertising, catalogs, and other …

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In Uncategorized

December 1, 2005




CRITICAL ISSUES & TRENDS

It’s enough to make you break out into a chorus of “Happy Days Are Here Again”: An impressive 74% of respondents to Multichannel Merchant’s 2005 Benchmark Survey on Critical Issues and Trends reported that their companies had met or exceeded profit goals …

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In Channel Integration, Cross Channel

December 1, 2005




More volume, more offers

As the holiday shopping season geared up, Catalog Tracker saw a modest increase in year-over-year mailbox volume. In September the service of Greenwich, CT-based list services firm Direct Media received 453 consumer catalogs, a 2% increase from the 444 received the previous September.

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In Print Channel

December 1, 2005




Movers & shakers

Quincy, MA-based women’s apparel cataloger/retailer J. Jill Group has named Lisa Bayne executive vice president/chief marketer. She was previously senior vice president, brand for The Gymboree Corp.
Mike Akers has joined Knoxville, TN-based sports-equipment cataloger Power Systems as …

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In Uncategorized

December 1, 2005




Food, glorious food catalogs

From soup to nuts — literally: If it’s edible, it’s sold via catalog. And apparently consumers have a healthy appetite for buying food remotely. New York-based media brokerage services firm ParadyszMatera puts the active 12-month buyers universe for food catalogs at 8.94 …

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In Lists & Data - Business-14-05-2013, Print Channel

November 30, 2005




Catalogs as Portal: Why You Should Keep On Mailing

Amid the rush of new media and marketing channels, some multichannel merchants consider catalogs an increasingly less important part of the marketing mix. But while catalog purchasing may decline as online becomes more popular (and as shopping as a leisure …

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In Channel Integration, Cross Channel

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