Engagor-Fashion-Infographic

February 9, 2015




Victoria’s Secret Dominates on Social Media

Several U.S. retail brands have generated a lot of buzz on social media.  According to this infographic by Engagor, Victoria’s Secret and Forever 21 by far had the most brand mentions overall and through Banana Republic had the fewest, it …

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In Infographics, Marketing

mobile-commerce-mobile-apps-300

March 30, 2015




Why Mobile Is Important for Brands

As mobile devices have taken over the way people live their lives, from social media check-ins to weather to shopping, it’s a no brainer that brands need to get on board. This message came through loud and clear when …

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In Blog

Target, Target Canada, ecommerce, store closings, Canadian retail market, Zellers

March 26, 2015




3 Lessons Learned From Target’s Marketing Approach

This month, new Target CEO Brian Cornell announced a series of initiatives to foster a more innovative, customer-centric approach to marketing. These initiatives include: closing all Canadian stores, investing more in their employees, adopting urban store models and harnessing the …

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In Blog, Marketing

top-40

March 24, 2015




We’re a Top 40 Omnichannel Retail Influencer to Follow

Software as a service solution provider Whisbi told us they are so inspired by our omnichannel content, that they have included us in its list of “Top 40 List of Omnichannel Retail Influencers to Follow.”

And, of course, we’re inspired to …

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In Blog, Must Reads

lilly-pulitzer-target-924x462

January 8, 2015




Target-Lilly Pulitzer Collaboration Hit with Social Media Backlash

Beach chic designer Lilly Pulitzer was met with backlash this week on social media, after Target announced it would be collaborating with the brand for a limited edition collection expected to launch April 19, as passionate fans felt it would cheapen …

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In Blog, Branding

Shipping/Delivery, shipping, shipping and delivery, cargo, freight, ocean freight, ocean shipping, port strike, west coast port strike

March 17, 2015




Around the Globe, Shoppers Want More Flexibility

Online shoppers around the world want the ability to search and shop on multiple channels and devices, expect to see alternate delivery and payment options, and when it comes to shipping and returns, “free” is a driving factor to complete …

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In cross-border, Ecommerce

sale-300

March 14, 2015




Why Lowering Prices Could Be Your Best Sales Strategy

In a world where a higher price is often associated with a better product, pricing your product lower might seem counterintuitive. After all, many business owners use higher pricing to increase their products’ perceived value, and it’s easy to …

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In Blog, Must Reads

Amazon, Amazon drones, amazon prime, Amazon Prime Air, Amazon Prime Now, Amazon.com, ecommerce, FAA, Federal Aviation Administration, one-hour delivery, Operations and Fulfillment, same-day fulfillment, same-day shipping, Shipping/Delivery, ecommerce fulfillment

April 11, 2015




FAA Gives Amazon Green Light on Drone Testing – Again

Less than a month after a previous conditional approval for Amazon to test its Prime Air drones – which was scuttled when the company complained the vehicle approved was obsolete due to the lengthy process – the Federal Aviation Administration again gave …

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In Automation, Fulfillment

FedEx, FedEx Express, UPS, Shipping/Delivery, shipping, global, global shipping, global fulfillment, global consumers, China, chinese market, chinese consumers, ecommerce

March 5, 2015




China to Allow Foreign Ownership of Ecommerce Firms

China announced the country will allow full foreign ownership of ecommerce firms in Shanghai’s free trade zone and regulatory changes have made it easier for retailers and brands to enter the Chinese market.

By 2015, according to China Internet Watch, estimated …

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In Ecommerce, Global

ups_shield_og_square

March 4, 2015




Free Shipping and Flexibility are Key Global Ecommerce Drivers

The desire for convenience, flexible delivery and payment options and a seamless experience across channels continue to dominate for consumers worldwide, according to the second annual Pulse of the Online Shopper global study, conducted by comScore on behalf of UPS.

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In customer experience, Ecommerce

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