GameStop, GameStop PowerUp Rewards, PowerUp Rewards, loyalty programs, ecommerce, mobile apps, mobile commerce, video games, video gaming, retail, omnichannel, omnichannel retail, omnichannel fulfillment, in-store pickup

January 27, 2015




GameStop Brings Mobile Shopping Cart to Brick and Mortar

GameStop announced at the National Retail Federation’s 104th Annual Convention & Expo that its plans to use Microsoft Azure cloud platform to continue to enhance the in-store engagement of its customers in interactive, informative and entertaining ways.

GameStop will be …

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In customer experience, mobile

amazon-radio-shack

January 21, 2015




Can Amazon and RadioShack be a Match Made in Heaven?

Is Amazon bailing on its plans for a New York City showroom? And can RadioShack be the answer to Amazon’s omnichannel plans?

That and more, tonight, on… Okay, the lead is a little dramatic, but sometimes we need to have …

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In Blog, marketing

chineselaundry-logobird

January 21, 2015




Chinese Laundry Sees Increase in Mobile Commerce Sales

Chinese Laundry saw impressive sales growth in its ecommerce and mcommerce channels.

Chinese Laundry experienced a 31% increase in electronic conversions, 54% increase in mobile commerce sales, 50% more productive search pages and 18% boost to page load times.

The brand installed Celerant Command …

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In Ecommerce, inventory management

JCPenney-1990-Catalog-Wishbook-on-Flickr

January 20, 2015




Welcome Back, JCPenney Catalog

Welcome back, JCPenney catalog. A part of all our direct-to-customer retail lives is coming back, according to a report in Wall Street Journal.

According to WSJ, the 120-page book will feature items from JCPenney’s home department and will be …

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In Blog, Catalog

2015-forecast

January 19, 2015




Webrooming and Mobile Showrooming in 2015

The holiday shopping season has settled, but the challenge is far from over for retailers as 2014 comes to a close and new trends in the way customers shop continue to take shape in 2015. Even while mobile shopping continues to grain …

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In Must Reads

jcpenney-new-logo-300

February 27, 2014




JCPenney Makes a Commitment to Omnichannel

With sales of $1.08 billion for fiscal year 2013, an increase of 5.8%, it appears JCPenney has its ecommerce channel back on track.

And on its Feb. 26 earning call, JCPenney chairman and CEO Mile Ullman said the retailer is ready to make ecommerce …

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In Ecommerce, Marketing

Macy's, Bloomingdale's, Deliv, same-day delivery, Amazon, ecommerce

February 26, 2014




Macy’s Addresses Omnichannel and Same-day Delivery

While the fourth quarter  showed a 1.6% decline in sales, Karen M. Hoguet, chief financial officer at Macy’s, said moving forward the retailer plans on making strides in its omnichannel fulfillment initiatives including buy online, pick up in-store, and same-day delivery.

“…

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In Cross Channel, Ecommerce

5-300

February 23, 2014




5 Tips for Omnichannel Success

A recent study conducted by the CMO Club and Visual IQ highlighted the challenges CMO’s are facing as they try to embrace omni-channel analysis of their marketing and branding initiatives.

The results were not surprising. Some 85% of CMOs say …

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In Must Reads, Omnichannel

Inventory, inventory tracking, inventory management, retail, drop shipping, drop ship, consignment, back ordering

February 21, 2014




The Key to Omnichannel Success: A Strong Logistics Strategy

There are a lot of factors that determine success in the omnichannel marketplace. But retailers are discovering that their logistics and fulfillment operations are consuming a larger share of the oxygen in omnichannel conversations than ever before.

According to a …

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In Inventory, Must Reads

nicole-miller-vip-300

February 19, 2014




How Nicole Miller Built its Omnichannel Strategy

Nicole Miller is an early adopter of the omnichannel marketing approach. Thus far, it is reaping the benefits of this strategy, merging data from both ecommerce and in-store environments to provide a formidable marketing strategy aimed at boosting sales, all …

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In Omnichannel, tip-sheet

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