July 1, 2001




SHORT TAKES: Round Trip

An ominous crunch awakens you from peaceful repose in the stateroom of your retail luxury liner. Startled, you leap to the porthole and peer out to see a white shape looming in the moonlight. At first you think, “It’s not …

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In Uncategorized

July 1, 2001




XML: The Future

Extensible Markup Language, or XML, is rapidly revolutionizing the creation and publishing of digital assets. XML is a media-independent format that defines the different elements of an asset with custom tags, instead of defining the entire asset by file format. …

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In News

July 1, 2001




Catalog Copy: Actives vs. Passives, Technique vs. Salesmanship

When a critic lumps Web copy and e-mail in the same pudding, he or she parallels the chef who puts chocolate sauce on a steak. The two are parallel only in their use of cyberspace. ▪ The difference is obvious: A …

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In News

July 1, 2001




Talking Heads

Has the current economic slowdown affected your business?
It has certainly affected our business. As the economy and the electronics industry go, so go the custom manufacturers such as ourselves. As demand drops off for products from our major customers, …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

July 1, 2001




Dot.con

Long, long ago, there lived a poor farmer whose sole desire in life was to own a cow. After scrimping for many years, he saved up enough money to purchase one. Then he discovered that the animal needed space for …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

July 1, 2001




SPLIT PERSONALITY

An automated e-mail response costs about 25 cents per incident, compared to $1 for knowledge-based self-service, $6 for interactive voice response, $8 for online chat, and $10-$33 for a phone conversation with an agent
To navigate the labyrinth of e-commerce and escape from the …

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In Channel Integration, CRM

July 1, 2001




People News

New York-based marketing company Euro RSCG Worldwide has appointed Iain Ferguson CEO of Euro RSCG’s global marketing services group, a unit of Euro RSCG Worldwide. Prior to this appointment, Ferguson was CEO Europe of Euro RSCG Marketing Services.
Hackensack, NJ-based …

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In Lists & Data - Buisness, Lists & Data - Business-14-05-2013

June 20, 2001




Survey Roundup

Americans Spending More Online
Boston–Despite the slowing economy, Americans are spending more online. According to a recent report from research and consulting firm Boston Consulting Group, annual online retail revenue grew 66% in 2000, to $44.5 billion. Boston Consulting expects that figure to …

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In Uncategorized

June 13, 2001




Study: S&H Charges Deter Many from Buying Online

New York–It’s an Internet economy paradox: Shipping and handling charges deter 63% of consumers from buying online, while 45% of retailers claim to be losing money on S&H, according to a recent study by technology analysis firm Jupiter Media Metrix.

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In Uncategorized

June 4, 2001




Live from The Annual Catalog Conference: Hopes For Fall Spring Eternal

Boston–Catalogers are an optimistic lot. Most of those contacted by Catalog Age late last week regarding their fall/holiday projections say that, despite any hard evidence that the economy will perk up, they expect to see a rise in sales.

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