December 1, 2003




Opinion and Response

HAVING HIS SAY
A Guide to Grassroots Action
Chris Bradley, president of Portland, ME-based bedding cataloger Cuddledown of Maine, on acting locally to lobby for postal reform
If you are like me, you have plenty to do with your current …

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In Shipping/Delivery

December 1, 2003




Listings

NEW LISTS
EDUCATORS PUBLISHING SERVICE
More than 66,000 teachers, tutors, and parents have purchased from Educators Publishing Service, which sells more than 800 titles of supplemental language arts programs and materials for students from kindergarten through high school. Buyers at school addresses …

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In News

November 25, 2003




ShopNBC Launches Print Catalog

Home-shopping TV network and online cataloger ShopNBC is now a print cataloger as well. Parent company ValueVision Media mailed the debut edition of the ShopNBC catalog to 150,000 of its top-spending customers on Nov. 1.
The 48-page catalog offers 200 gifts, such as …

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In Uncategorized

November 1, 2003




Listings

NEW LISTS
SPORTS SECTION
Nearly 79,000 sports fans have bought team-themed caps, jackets, mugs, towels, and other collectibles and memorabilia from the Sports Section catalog.
Cost: $90/M
Selects: state, SCF, zip
Contact: Statlistics, 203-778-8700 or www.statlistics.com
GUILD.COM

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In News

November 1, 2003




Savings Banked

Ten years of miracle-managing your DC, and they still expect you to find ways to cut costs! It’s October, the first holiday book has dropped, and you are totally ready. Over the last three miserable years of disappointing profits, you …

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In Inventory, Opsandfulfillment_warehouse-20-03-2013

November 1, 2003




Lists and Prospecting: Norm Thompson Reaps $700,000 in Insert Revenue

Package and catalog inserts have become a growing income stream for multititle mailer Norm Thompson Outfitters. For the fiscal year ended in July, the insert program brought in more than $700,000 in revenue, up from about $50,000 in 2000.
The Hillsboro, OR-based cataloger …

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In Lists & Data - Buisness, Lists & Data - Business-14-05-2013

November 1, 2003




People News

Charlottesville, VA-based consumer electronics cataloger Crutchfield Corp. appointed Rick Souder executive vice president, merchandising. Souder was previously vice president/general merchandise manager for retailer Circuit City Stores.
Fort Myers, FL-based women’s apparel cataloger/retailer Chico’s promoted Scott Edmonds from chief …

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In Lists & Data - Buisness, Lists & Data - Business-14-05-2013

November 1, 2003




Catalog Tracker: Easing the Postal Carriers’ Burden

August was the fifth month in a row to show a year-over-year decline in the number of catalogs received by Catalog Tracker. And it was the most dramatic drop in volume seen so far. Whereas Catalog Tracker (a service of …

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In News

November 1, 2003




The Not-So-Chic Customer

Stereotypes have their uses. Where would we be, for instance, without the “average” parcel or the “typical” order size? It’s a little riskier, though, to pigeonhole customers.
Consider, for instance, a category that appears to have taken the marketing and …

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In CRM, Opsandfulfillment_warehouse-20-03-2013

October 14, 2003




Live from DMA Annual: DMA May Sue Over CA Spam Law

(Direct Newsline) Orlando, FL–The Direct Marketing Association is considering a legal challenge to the new California spam law, SB 186, by state Sen. Kevin Murray (D-Culver City).
At the List Leaders meeting during the DMA’s annual fall conference, Lou Mastria, the …

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In News

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