October 1, 2001




direct marketing salaries

Catalog
Marketing manager, business-to-business
Equivalent to a product manager in a consumer packaged goods environment, the marketing manager for a catalog is responsible for day-to-day marketing, creative, and operations for one or more catalogs.
Duties: Carries profit and loss responsibilities …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

September 26, 2001




Movers and Shakers

Dodgeville, WI-based Lands’ End named Terry Janes the director of finance and administration for its Corporate Sales division and promoted Doug Eklund to treasurer of the company. Eklund is a seven-year veteran with Lands’ End, most recently serving as treasury …

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In News

September 10, 2001




AIM Council Releases E-mail Guidelines

New York–The Association for Interactive Media’s Council for Responsible E-mail released its “Guidelines for the Practice of E-mail Merge/Purge.” AIM says the guidelines should provide e-mail marketers with greater mailing efficiency and list owners with safeguards to protect …

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In International

September 7, 2001




Sonic Foundry Tests Consumer Catalog, Buys MediaSite

Madison, WI—Business-to-business software cataloger Sonic Foundry has entered the consumer arena. Throughout the fall it will mail 500,000 copies of a 16-page catalog featuring consumer versions of its professional software tools, which enable users to produce their own compact disks …

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In Uncategorized

September 4, 2001




Nonprofit Group Takes Anti-Internet Tax Quest to TV

Alexandria, VA–The Center for Individual Freedom (CIF), a three-year-old nonprofit organization that fights to protect rights under the U.S. Constitution, launched a TV ad campaign on Sept. 4 urging Congress to extend the Internet Tax Freedom Act, which is scheduled …

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In News

September 1, 2001




people news

Lonoke, AR-based pet supplies marketer PetQuarters has promoted Mike Kelly to president. Most recently, Kelly was the company’s executive vice president, overseeing PetQuarters’ Hazleton, PA-based operations.
Downers Grove, IL-based The Spiegel Group named Robert H. Sorensen vice president/general counsel/…

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In CRM, Lists & Data - Buisness

September 1, 2001




Rapid Transit

These speedy cost-savers may just be the ticket to race through picking tasks
PTL units cost about $200 per light position, and are most often used for fast-moving items
Although carousel picking is highly productive, adding more pickers can’t improve throughput

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In Inventory, Opsandfulfillment_warehouse-20-03-2013

September 1, 2001




Business Specialty, Silver Award: Galls, Summer 2000

Just as safety never takes a vacation, public-safety equipment and apparel cataloger Galls is tireless in its mission to provide law-enforcement products, fire-rescue items, and medical supplies to its professional audience. The company’s Summer 2000 edition takes the Silver Award this …

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In News

September 1, 2001




The 2ND ANNUAL I.Merchant Awards

As hundreds of budding entrepreneurs learned, building an e-commerce site is easy; building an effective and successful one isn’t. A stellar Website has to make shopping simple, even intuitive, for both seasoned Web users and newbies. It has to provide …

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In Email

September 1, 2001




Short Takes: Cash Cow

Want your Internet customers to spend more? Rev up your Web site with broadband. According to a Nielsen//NetRatings study, high-speed users spend more time online, view more pages, and visit the Web more often. Titled “Ecommerce: A Need for …

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In Uncategorized

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