May 1, 2009
Are you multichannel? Even if you have only one brick-and-mortar location, you probably have a simple Website and communicate with some customers via e-mail. That makes you multichannel.
Absurdly simple, yes, but the implications are vast — not just for the …
February 6, 2009
September 5, 2006
Welcome to the second in our two-part series on Internet marketing and communication trends. Here we’ll look at another seven enhancements and improvements within the medium. For part one in the series, click here.
Community advertising Advertisers are finding …
January 1, 2005
Welcome to a new monthly feature
Market Snapshot, based on data from New York-based media brokerage services firm ParadyszMatera. Each month we’ll take an in-depth look at rental file universes, promotion activity, launches, and other information about a specific catalog …
January 1, 2005
March 1, 2002
Just 21 catalog-related deals were transacted in the fourth quarter of 2001, compared to the 33 deals consummated in October, November, and December of 2000. But given the events of the past year, the relative paucity of mergers and acquisitions is no surprise.
September 4, 2001
Alexandria, VA–The Center for Individual Freedom (CIF), a three-year-old nonprofit organization that fights to protect rights under the U.S. Constitution, launched a TV ad campaign on Sept. 4 urging Congress to extend the Internet Tax Freedom Act, which is scheduled …More...
August 1, 2001
Fit to Print
Want to send your shipments with a sharp-looking label? Sauven Marking Ltd. has recently developed a compact multi-purpose printer named the Codajet 6000. Distributed by Griffin-Rutgers Co., this versatile printer features ultra-high resolution and online printing of any …