January 1, 2005




Women’s apparel universe now on the wane

Welcome to a new monthly feature
Market Snapshot, based on data from New York-based media brokerage services firm ParadyszMatera. Each month we’ll take an in-depth look at rental file universes, promotion activity, launches, and other information about a specific catalog …

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In Uncategorized

January 1, 2005




LISTINGS

New lists
SmartBargains.com
An online marketer of off-price apparel, home electronics, decor, and other products, SmartBargains.com has the postal addresses of nearly 160,000 of its three-month Web buyers. Customers, 70% of whom are women, have an average age of 48 and …

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In News

April 1, 2004




Keeping in Touch in the Off-Season

Let’s say that the vast majority of your sales come in the third and fourth quarters of the year. Maybe as much as 80% of your business is done in the last few months of the year, making this the only …

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In News

March 1, 2002




Mergers & Acquisitions: Few Wanted to Make a 4Q Deal

Just 21 catalog-related deals were transacted in the fourth quarter of 2001, compared to the 33 deals consummated in October, November, and December of 2000. But given the events of the past year, the relative paucity of mergers and acquisitions is no surprise.
The …

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In News

September 4, 2001




Nonprofit Group Takes Anti-Internet Tax Quest to TV

Alexandria, VA–The Center for Individual Freedom (CIF), a three-year-old nonprofit organization that fights to protect rights under the U.S. Constitution, launched a TV ad campaign on Sept. 4 urging Congress to extend the Internet Tax Freedom Act, which is scheduled …

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In News

August 1, 2001




Working Gear

Fit to Print
Want to send your shipments with a sharp-looking label? Sauven Marking Ltd. has recently developed a compact multi-purpose printer named the Codajet 6000. Distributed by Griffin-Rutgers Co., this versatile printer features ultra-high resolution and online printing of any …

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In Uncategorized

May 1, 2001




working gear

Pick It Up
Imagine having picking accuracy guaranteed 100%. Westbrook, ME-based FastPic Systems claims that its new FastPic4 advanced inventory management and control software delivers perfect picking accuracy, allowing users to see actual pictures of inventory during the picking process to …

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In CRM

May 1, 2001




People News

Mt. Laurel, NJ-based Roosevelt Paper Co. announced that Jeff Goldberg joined the outside sales staff at the company’s Richwood, KY, facility. Goldberg will cover South Florida, including the Sarasota, Fort Myers, and Naples areas. Previously, Goldberg spent 10 years in the …

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In CRM, Lists & Data - Buisness

March 1, 2001




People

Cleveland, OH-based catalog and direct mail printer St. Ives announced the promotion of Gary Davis to senior vice president. Davis has also been appointed to its U.S. division board of directors, which oversees the company’s offices throughout the U….

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In Uncategorized

February 1, 2001




Catalog Analysis: The Cost of Acquiring a Customer

Do you measure how much it costs you to acquire a customer? The number of catalogers who don’t constantly amazes me. Internet pure-play marketers tend to be even worse—they don’t realize that knowing what it costs to …

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In News

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