December 1, 2000




THAT’S WHY IT’S CALLED THE WORLD WIDE WEB

Japanese Internet users spend more at-home time online than users in any other country: 13.9 days a month, compared to the overall average of 12.1 days a month. That’s one of the findings of the Media Metrix (www.mediametrix.com) Multi-Country Report …

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In Email, News

December 1, 2000




A Million Mailer March?

Several weeks ago, as part of a roundtable discussion on lists and circulation, I asked a number of catalogers whether the January postal rate hike had influenced their mailing plans. The answer was a unanimous no: Postage – and by …

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In Marketing, Ship

November 1, 2000




FALL SALES ROUNDUP HITTING THE TARGET

Early fall sales solid, but hardly overwhelming The media have been abuzz with talk of a drop in consumer spending and an overall economic slowdown. But mailers contacted by Catalog Age in late September say that their early fall sales …

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In News

November 1, 2000




NEW TRICKS

Dogged by shoddy rep performance? Multimedia technologies offer meaty rewards
It wasn’t so long ago that you could rely on an academic course or a stint of practical training to fill any gaps in the skills required to perform your …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

November 1, 2000




people

Wheeling, IL-based Segerdahl Corp., a direct-to-plate printer and electronic prepress provider, has appointed Susan N. Herman vice president of corporate marketing. Herman was previously director of advertising and print production for Sears Direct Marketing Group/Specialty Catalog.
List company Millard …

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In Uncategorized

October 1, 2000




CATALOG MANAGEMENT SOFTWARE

Wizard parent goes poof Haven Corp., publisher of Mail Order Wizard, suddenly closes Haven Corp., which published the catalog management software programs Mail Order Wizard and newer, Windows-based Castle, abruptly went out of business in mid-August when its owner reportedly …

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In News

October 1, 2000




DATABASE MARKETING

BEYOND ABACUS Fledgling co-ops go up against the database giant The Abacus Alliance has long dominated the consumer co-op database marketplace. In fact, president/chief operating officer Chris Dice says it has added another 250-plus clients over the past year, …

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In News

September 1, 2000




people

J.C. Whitney & Co., the Chicago-based direct marketer of automotive parts and accessories, announced several appointments. Jerome Mascitti was promoted to vice president of finance. Mascitti was previously corporate controller of the cataloger for the past four years. Bruno Brunetti, …

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In Uncategorized

September 1, 2000




Tote Up the Tab

Just as online retailers are getting the hang of the physical aspects of fulfillment, along comes another surprise: the sheer expense of the whole business. Benchmark Internet retailer Amazon.com, reporting a loss of $317 million in the second quarter of …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

September 1, 2000




PACKAGE INSERTS

Mailers say no to e-tailer inserts Catalogers prefer to stick with the programs of their peers With the Internet offering a viable new channel for remote buyers, you might think catalogers would be eager to participate in Web marketers’ package …

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In Opsandfulfillment_warehouse-20-03-2013, Shipping/Delivery

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