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December 8, 2014




What Retailers Need to Know about Big Data

The “big data” hype rages on, especially for retailers anticipating the holiday shopping season. If you are among those hoping to find a sudden, near-miraculous solution to your data concerns, I have good news and bad news:

The good news …

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In Blog, Data & Analytics

August 15, 2014




How I’ll Spend my Summer Vacation… and Who to Contact While I’m Gone

Every now and then, you need to get away from the office and recharge the batteries. So from 3 p.m. today until September 2, I will be out of the office.

First, here’s who to contact when I’m gone:

If you …

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In Blog

Ecommerce, omnichannel, omnichannel fulfillment, ship from store, in-store pickup, holiday shopping, holiday shopping 2014, Shopatron, Ed Stevens, retail, online retail

October 20, 2014




Making the Most of Seasonal Peaks in Consumer Shopping

The way we shop is always changing and evolving. In recent years we’ve seen a number of different factors such as technology enabled services and multichannel retailing play a more prominent role than ever before. There has been a …

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In Blog, Holiday 2014

X Shoe CarnivalX retailersX retailX traditional retail storesX retailerX Operations and FulfillmentX operationsX fulfillmentX ship from storeX Customer Service

June 4, 2014




Shoe Carnival to Roll out Ship-From-Store

The head of ecommerce for Shoe Carnival said the company’s transition from a third-party logistics (3PL) provider to a ship-from-store approach is foundational in terms of its overall omnichannel strategy, providing inventory awareness throughout the chain across its stores, …

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In Cross Channel, Ecommerce

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April 8, 2014




Taking Advantage of Back in Stock Alerts

Out of stock items can be a real headache for retailers. On the one hand, you don’t want to remove them for your website and miss out on potential future sales. On the other, if a shopper attempts to …

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In Email, Inventory

Amazon, United Kingdom, Amazon UK, UK, same-day delivery, Royal Mail, ecommerce, ecommerce fulfillment, shipping/delivery, shipping, global ecommerce

September 30, 2014




Amazon 20th Anniversary Shows How Ecommerce and Marketing Have Evolved

Once upon a time, when mom-and-pop shops ruled the land, one-on-one relationships between retailers and customers were easy to nurture. Vendors understood their customers’ tastes and knew what they wanted and needed. But the advent of the big-box retailer turned …

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In Ecommerce, Marketing

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September 4, 2014




Chalkfly Sees AOV Increase with Response Website

Office and school supply ecommerce retailer Chalkfly saw a 33% increase in its average order value when it launched a re-designed fully responsive website.  At the same time, Chalkfly leveraged SLI Systems’ search technology.

Lissa Cupp,  chief marketing officer for Chalkfly, …

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In Ecommerce, Must Reads

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August 25, 2014




Pre-Holiday Power-Up: Building Better Subscriber Profiles

I bet you already have your holiday plan all wrapped up, or you’re at least close enough to have the wrapping paper and tape on stand-by. Most marketers focus early holiday planning on campaign and promotional details because they …

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In Ecommerce, Holiday 2014

Ecommerce, omnichannel, omnichannel fulfillment, ship from store, in-store pickup, holiday shopping, holiday shopping 2014, Shopatron, Ed Stevens, retail, online retail

August 25, 2014




What’s in your Holiday Toolkit?

Black Friday, Cyber Monday, Green Monday, you know they’re literally right around the corner, but do you have your toolkit full of the strategies and tactics it takes to build a great email marketing program to optimize them?

Below …

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In Campaign, Email

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