social-media-icons-ipad-300

April 23, 2015




Mobile and Social as Key Ecommerce Drivers?

Due to the shift in customers’ online shopping behaviors, successful retailers are employing certain tactics to meet – and make the most of – the shift consumers’ needs. Let’s explore five top trends, including social selling, the death of Black Friday, …

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In Blog, Ecommerce

cyber-fraud-magnifying-glass-300

April 22, 2015




Strategies to Protect Against the Increase in Online Fraud

ThreatMetrix, a context-based security and fraud prevention solutions provider, warns that as the October 2015 Europay-MasterCard-Visa (EMV) deadline approaches, online retail fraud and fraudulent account creation for financial institutions in the U.S. will increase drastically with the adoption of EMV …

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In Ecommerce, fraud

mobile-barcode-scanning-300

April 22, 2015




Why Technology is Disrupting the Shopping Behavior

Purchases in brick-and-mortar stores account for over 94% of all retail sales in 2014, according to a report by InReality.

The report focused on shopper behavior inside the stores, by surveying their use of mobile devices in-store, the effectiveness of loyalty programs …

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In Ecommerce, Marketing

The Home Depot, Order Management System, order management, retail, Customer Service, Logistics Management, logistics

April 22, 2015




The Home Depot Makes Enhancements to Online Tools

The Home Depot announced enhancements to its online tools, tips and products that will combine to form an in-store and online shopping experience in time for Home Depot’s Spring Black Friday, according to a press release.

“This year we’…

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In Ecommerce, Must Reads

Bloomingdale’s, Macy’s, omnichannel, omnichannel retail, omnichannel strategy, retail

April 21, 2015




A Crawl and Walk Approach to Omnichannel for Macy’s

With omnichannel becoming the norm these days, retailers are trying to figure out where to begin, which avenue to take first.    Macy’s is staying ahead of the omnichannel game with their initiatives to further evolve their business and adhere …

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In Ecommerce, Must Reads

Sears, Sears Holdings, Kmart, kmart.com, in-store pickup, omnichannel, omnichannel fulfillment, omnichannel strategy, retail, online retail, ecommerce

July 10, 2014




Sears and Kmart Expand In-store Pickup Across Brands

In a move to consolidate its omnichannel offerings, Sears and Kmart will let customers pick up online orders at either store, regardless of which brand’s website is used, the Wall Street Journal reported.

Parent company Sears Holdings Corp. announced the …

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In Ecommerce, Fulfillment

email

April 20, 2015




3 Ways to Maximize the Mobile Inbox

I know what you’re thinking. One of my “3 Ways to Maximize the Mobile Inbox” will definitely be responsive design. Sorry to disappoint, but it didn’t make the list. I’m sure by now you have already heard the “…

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In Blog, Email

Moki-300

June 16, 2014




5 Ways Tablets Change the In-Store Experience

It is retailers belief that store results will continue to erode unless they incorporate technology as part of the store experience.  Eighty-percent of retailers reported this belief, according to an infographic by Moki.
The adoption of mobile tablets as kiosks …

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In Infographics

mobile-transaction-300

June 10, 2014




How to Drive In-Store Traffic and Sales With Mobile

Mobile is still considered relatively new territory for retailers, and while they can create attractive mobile websites and roll out apps, games and other unique campaigns, the most important  mobile capabilities for retailers are enabling them to fall into three …

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In Ecommerce, Marketing

product-recommendations-300

April 14, 2015




Upselling Online Done Right Boosts Sales And Satisfaction

All else being equal, retailers that maximize the value of existing customers fare better than those who don’t. The chase to increase this value fuels a variety of strategies, from promotional pricing to the placement of “impulse buy” items …

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In Blog, marketing

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