Dragon Boat

May 9, 2016




Amazon Called to Dump Trump Merchandise

Fifteen hundred Amazon shareholders are asking Jeff Bezos, Amazon’s CEO, to reject Republican presidential candidate Donald Trump’s bigoted bullying and end the sale of Trump’s line of menswear and other Trump-related products on Amazon.  This comes ahead …

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In Marketing, Marketplaces

Bronto300

June 1, 2016




Anniversaries Aren’t Just for Couples: Build Lifetime Value with Automated Offers

Retailers are constantly looking for simple, automated lifecycle messages that not only contribute to their bottom line, but also re-engage subscribers. The usual suspects – birthday and re-engagement messages – are common.

The anniversary message, though, is often underused, especially since the …

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In Blog, Email

question-300

January 20, 2016




How are companies integrating social media in the contact center?

As retailers strive to deliver on improved customer experience, one area they are concentrating on is integrating social media into their contact centers.

In the articles, session, and video below, we have pulled together some top resources for you to …

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In Operations & Fulfillment

SocialMediaIcon-300

March 21, 2016




How Social Customer Service Affects Your Bottom Line

Happy customers are central to a successful business. That holds true whether you run a mom and pop shop or a national retail chain. So it should come as no surprise that social customer service has the power to impact …

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In Blog, Contact Center

January 19, 2016




How are companies integrating social media in the contact center?

As retailers strive to deliver on improved customer experience, one area they are concentrating on is integrating social media into their contact centers.   In the articles, session, and video below we have pulled together some top resources for you to …

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In Uncategorized

omnichannel-shopping-300

May 5, 2016




3 Tips Every Brand Should Implement in their Marketing Efforts

Conventional wisdom asks us to accept that big wins come from big investments and while the new retail landscape looks different, it operates by the same rules we’ve been playing by for the past fifty years.

In practice, though, …

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In Blog, M&E

Tinder300

May 2, 2016




Swipe Right or Left for Ecommerce “Tinderization”?

Swipe right to like. Swipe left to pass. This is the general basis of Tinder, the popular app that gamifies dating by asking users to swipe to approve or disapprove of a potential match.

Swiping through apps and sites is …

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In Blog, Engagement

Instagram and Facebook apps in Apple iTunes

May 2, 2016




What the New Instagram Algorithm Means for Your Brand

Instagram announced it would change its algorithm to prioritize important posts, rather than continue to show images and videos in reverse chronological order like they have been since the app launched in 2010. With this sudden uncertainty, panic ensued and questions …

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In Blog, Engagement

KimK-300

May 2, 2016




The Kardashian Guide to UGC Marketing

When it comes to social media marketing, brands are getting personal. Gone are the days of heavy-handed campaigns that push advertising messages to widespread audiences. Instead, today’s brands recognize that a key part of customer conversions and loyalty is …

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In Blog, Engagement

MCMLogo-300

April 29, 2016




Daniela Forte Promoted to Associate Editor

[caption id="attachment_83639" align="alignright" width="150"] Daniela Forte[/caption]

Daniela Forte has been promoted to Associate Editor of Multichannel Merchant.

In this new role, Forte will be responsible for maintaining and producing content for Multichannel Merchant’s websites, project management of …

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In News, PR Newswire

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