June 1, 2010
AFTER READING THE EDITOR’S NOTE “Dropping enthusiasm for automation” in the April edition of Multichannel Merchant, I felt compelled to drop a line.
My partner and I have been ”battling” with the U.S. Postal Service for nearly 30 years in …
May 1, 2010
Are you checking out the Big Fat Marketing Blog (www.bigfatmarketingblog.com)? Here’s a recent post from MCM senior writer TIM PARRY that you might have missed.
HOME DEPOT MAKES A MOBILE EFFORT
SOMETHING CAME TO MIND last month as …
February 1, 2008
November 1, 2007
Given that it has been three years since we last surveyed readers about all things print and production, it’s no surprise that there’s been a surge in the use of digital technology. Multichannel Merchant’s exclusive 2007 Benchmark Survey on Print, Production, & …More...
November 1, 2007
The real estate slowdown hasn’t deterred mailers from tapping in to the home goods market. Two merchants at the low and high end of the spectrum — cataloger Sierra Trading Post and retailer Bergdorf Goodman, respectively — have just launched titles in …More...
April 1, 2006
May 27, 2009
May 22, 2009
Washington—It looks like the slim-catalog might be dead. Or at least, near death. During Wednesday’s session, “The Skinny On Slim-Jims,” at the second annual National Catalog Advocacy & Strategy Forum, Larry Davis, vice president of marketing for jewelry and …More...
May 6, 2009
New Orleans – What makes an award winning catalog? Neal Schuler, senior vice president for food gifts mailer Harry & David, took attendees inside his 75-year-old company’s bag of tricks during his presentation, “Secrets of an award-winning catalog,” at the ACCM …More...