March 6, 2012




Continuing the Customer Conversation In-Store and Online

I’m growing tired of this question: How do I drive an in-store customer online and vice versa? It’s not a bad question, but I do feel that it is being asked in the wrong way. The question should …

More...

In Channel Integration, Cross Channel

December 8, 2011




Amazon Encouraging Mobile Shopping In-Store

The warning signs about confident consumers shopping on Amazon while browsing your store’s merchandise have been evident, and now the ecommerce giant is encouraging smartphone owners to do so. As an added incentive, Amazon is giving customers using Price Check …

More...

In Mobile Commerce

October 28, 2009




FAO Boutiques in Store for Toys ‘R’ Us

Customers who want more access to iconic upscale toy merchant FAO Schwarz just got their wish: Starting Nov. 1, FAO Schwarz-branded boutiques will be introduced in 585 Toys ’R’ Us stores nationwide.
The FAO boutiques will be located prominently at the front …

More...

In News

USPS, U.S. Postal Service, ecommerce, ecommerce returns, returns, shipping strategy, omnichannel, omnichannel best practices, free shipping, Amazon, Amazon Prime, Priority Mail, free two-day shipping, return labels, return shipping labels

March 30, 2015




How Will Consumers Drive Ecommerce Change in 2016?

Since the beginning of ecommerce, retailers have controlled how consumers shop and buy online – until now. Mobile devices have become deeply integrated into the online shopping experience.

Consumers expect seamless multi-device, cross-channel interaction with their favorite brands. They no longer …

More...

In Blog, Ecommerce

omnichannel-strategy-300

March 25, 2015




Just How Seamless is the Omnichannel Experience?

In order to win consumer loyalty and achieve growth across all channels, retailers must enhance their mobile commerce offerings and improve the in-store shopping experience, according to results of a survey of 750 U.S. consumers – and a separate analysis …

More...

In customer experience, Engagement

GameStop, GameStop PowerUp Rewards, PowerUp Rewards, loyalty programs, ecommerce, mobile apps, mobile commerce, video games, video gaming, retail, omnichannel, omnichannel retail, omnichannel fulfillment, in-store pickup

March 24, 2015




Mobile App Drives Store Sales Gains for GameStop

By changing its mobile focus from conversions to engagement and influence, coupled with an enhanced mobile app experience and analysis of customer data from its PowerUp rewards program, GameStop has seen tremendous success in mobile-to-store sales.

From January 2014 – six months …

More...

In customer experience, Engagement

apple-watch-300

March 22, 2015




What Does the Apple Watch Mean for Retail Marketers?

Fill in the blank: The Apple Watch is the future of ___________.

a)      Fitness
b)      Communication
c)      Navigation
d)      Payment
e)      Anything/everything

Depending on what you’ve been reading lately, your answer could easily be any of the four I’…

More...

In Blog, Channel Integration

amazon-prime-same-day-delivery-customer

March 22, 2015




Retailers Need to Face Same-day Delivery Dilemma

Why can I order a pizza from Dominos.com and get it delivered in about an hour, but I can’t order a pizza stone online from an brick and mortar retailer and have it delivered in time to make dinner?

More...

In Blog, fulfillment

big-data-button-300

March 18, 2015




Predictive Technology Drives Evolution of Big Data

Several years ago the Internet revolutionized the way business is done. Now the world finds itself on the precipice of a similar revolution with big data.

Studies show that nearly 90% of professionals believe big data is a game changer for …

More...

In Blog, Data & Analytics

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. ...
  9. 78