SocialMediaHand

July 31, 2014




How to Effectively Use Social Media for Your Brand

How do you use social media for your brand and measure its success?

Nearly 8 out of 10 respondents to the MCM Outlook 2014 said they use social media to engage in conversations with followers. Of that group, 7 out of 10 said they measure …

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In Marketing, Must Reads

SocialMediaIcon-300

July 30, 2014




Social Media is Driving Customer Engagement

Pinterest is growing, Twitter’s popularity rose and Facebook continues to be the most popular social media platform for retailers in 2014.

According to MCM Outlook 2014 results,  91.9% of respondents said Facebook is where they keep an active presence, followed by Twitter …

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In Marketing, Must Reads

social-media-icons-keyboard-300

July 21, 2014




How Social Media Evolved as a Sales Channel

Over the past few years, major retailers have capitalized on the popularity of social media to increase brand awareness.  Inevitably, these retailers began to also treat their social media pages as direct sales channels in what has become known as …

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In Marketing, Social

canada-post-300

January 7, 2015




Driving Growth in the Canadian Consumer Market in 2015

ON-DEMAND WEBINAR
Driving Growth in the Canadian Consumer Market in 2015
According to research by Canada Post and Deloitte, the Canadian consumer holds tremendous potential for US ecommerce segments. But questions remain: which sectors hold the highest areas of growth, and …

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In Global, Webinars

November 21, 2014




B2B Suppliers Are Investing in Ecommerce

As the volume of B2B purchases being made online continues to grow, B2B suppliers are responding by expanding their e-commerce platforms and overall omnichannel capabilities, according to new research conducted by Forrester Consulting in North America, France, Germany …

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In B2B, B2B

social-media-icons-keyboard-300

October 31, 2014




Cross-Channel Marketing Success: 5 Steps to Successful Social Listening

In today’s multichannel marketplace, consumers choose their time and place to research and buy. They continuously change their buying habits, and they have no tolerance for brands that do not deliver what they want, when they want it, wherever …

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In Blog, Marketing

cyber-fraud-1-300

November 20, 2014




Optimizing fraud team performance during the holidays

With the holidays around the corner, those in charge of reviewing orders for fraud will have their work cut out for them. Not only are merchants expecting a dramatic spike in order volume, but Riskified’s historical data shows fraud …

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In Blog, Ecommerce

contact-center

November 16, 2014




Taking your Contact Center Across Borders

Entry into new markets, expanded ecommerce and improved customer service – if any of these appear on your list of priorities for 2015, the chances are that you might also be thinking of opening a new contact center, either in the U….

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In Contact Center, contact center

nordic-flags-300

November 16, 2014




How to Connect With Nordic Customers

The Nordic countries – Sweden, Norway, Denmark, Iceland and Finland – are an attractive group of markets for international ecommerce businesses for a number of reasons. Their increasing sophistication and adoption in online shopping has driven curiosity with the quest …

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In Blog, Global

digi-key-logo-300

November 15, 2014




European Engineers Embrace Digi-Key for Online Component Sales

Digi-Key, a supplier of electronic components, has announced an enormous spike in web traffic and online orders placed by design engineers in Europe.

According to Digi-Key, engineers in Germany, the UK, France and Italy, among other regions of Europe, are …

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In B2B, Ecommerce

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