August 9, 2011




Making Sense of Google+ and the +1 Button

It’s no secret that the folks at Google are usually hard at work on new ideas. But until recently they focused on getting the math right with their search algorithms, leaving the socializing to mere humans.
During the past …

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In Social Media

July 26, 2011




Studies Show Search Apps More Popular Than Retail Apps

Usage of mobile apps for mobile search far outweighs mobile app offerings by merchants, according to a pair of studies released in July.
A survey by multichannel platform provider CrossView shows that just 12% of large retailers offer mobile apps to …

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In Mobile Commerce

July 2, 2011




Borders Accepts Stalking Horse Deal From Direct Brands

Bankrupt books and music merchant Borders Group has accepted a stalking horse bid from direct music and books seller Direct Brands worth more than $435 million.
(PHOTO GALLERY: Who filed for Chapter 11 bankruptcy protection in the first half of 2011)
Direct Brands, …

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In Uncategorized

July 1, 2011




How Mobile Connects The Multichannel Customer

While it’s taken longer than many expected for U.S. consumers — and merchants — to connect with smartphone technology, mobile devices are now changing the way people shop. The phones offer the power of a PC in the consumer’s palm, plus …

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In Affiliate, Catalog

June 30, 2011




Apple’s Johnson Will Have Work to Do at J. C. Penney

Earlier this month, general merchant J. C. Penney announced its succession plan: Apple senior vice president-retail Ron Johnson has come on board, and will replace Myron “Mike” Ullman as CEO on Nov. 1.
Though J.C. Penney, back in 2006, was one …

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In Uncategorized

June 22, 2011




How RadioShack Connects With Foursquare Users

Several merchants with bricks and mortar locations have turned to location-based apps like Foursquare to help build a mobile following. But old-school electronics merchant RadioShack may have cracked the Foursquare code last fall.
Speaking at Realtime NY in New York …

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In Social Media

June 1, 2011




B-to-b response databases can broaden reach

Business-to-business marketers reluctant to use response files have some pleasant surprises in store: There is a broader range of names and information available than previously thought.
That’s the biggest revelation from a new report on b-to-b response databases. But it’s …

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In Catalog, Data & Analytics

May 3, 2011




How To Drop The “E” From Ecommerce

Imagine that you are the vice president of ecommerce for national crosschannel retailer. If you are like most of your peers, you probably rose through the ranks of a retail IT organization, or perhaps an IT vendor. You likely report …

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In Ecommerce

May 3, 2011




Video: Brookstone Testing QR Codes

Gizmos and gadgets merchant Brookstone always tries to be on the hip side of technology. Now they are showing it’s tech-savvy in a two-dimensional way.
Brookstone is trying out QR codes on select products in 30 stores in the New York …

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In Channel Integration, Cross Channel

May 1, 2011




Mcommerce Important to Consumers and Merchants

Mobile commerce, or m-commerce, has experienced blindingly rapid adoption in the past year or two in the multichannel marketplace. Along with the rise of social media platforms like Facebook, Twitter and YouTube, m-commerce has contributed to the widely held perception …

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In Mobile Commerce

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