April 1, 2008




Mail or Mulch

Postmaster General John Potter has challenged customers to reduce undeliverable-as-addressed mail by 50% by 2010. Are you up to the test?
True, your peers are more diligent about running names through NCOA. They’re matching their undeliverable addresses against the co-op databases.
And …

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In Catalog, Data & Analytics

April 1, 2008




PAPER THIN

On the pricing front, mills announced yet another $3 per hundredweight (cwt), or $60 per ton, price increase across the whole grade spectrum, effective April 1. This marks the fourth consecutive quarter with an increase in the cost of paper.
Delivery is taking …

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In Catalog, Print Channel

March 8, 2008




Sharper Image Seeking Store Liquidators

High-tech gadgets and gifts merchant Sharper Image, which filed for Chapter 11 bankruptcy protection on Feb. 19, is seeking court approval to hire a liquidator to conduct store-closing sales at more than half of its retail locations. Officials for the San Francisco-based …

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In Channel Integration, Cross Channel

March 1, 2008




Window treatment

If only merchants put as much thought into their store windows as they do into their Websites. Most toss in a few of their latest products and hope for the best.
What a waste. A window can communicate your brand …

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In Channel Integration, Cross Channel

March 1, 2008




Show Time

If it’s your job to select and develop products for catalogs, Websites, or stores, you know that trade shows are a way of life. You might even say that shows are an occupational hazard, as they can be overwhelming, daunting, …

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In Print Channel, Retail

March 1, 2008




Online Sales CONTINUE TO CLIMB

Overall sales may be sluggish for many marketers, thanks to the lackluster economy, but e-commerce sales are on the rise. Sixty percent of the respondents to Multichannel Merchant’s Benchmark Report on E-commerce say that their online sales volume has increased …

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In Affiliate, Channel Integration

March 1, 2008




Quebecor World’s outlook

While officials with Quebecor World insist it’s “business as usual” in the wake of the Jan. 21 Chapter 11 bankruptcy protection filing, some industry experts wonder what’s in store for the Montreal-based printer.
Quebecor World Inc., one of North America’s largest book …

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In Catalog

February 4, 2008




Is Your Data Green?

Reflecting on Al Gore’s recent acceptance of the Nobel Peace Prize for his tireless work in raising international awareness of global climate change, and opening my mailbox to discover yet another deluge of post-holiday merchandise catalogs, I can’t …

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In Catalog, Channel Integration

February 1, 2008




Borders to run its own site

Borders is breaking away from online giant Amazon.com. During a session at National Retail Federation’s annual conference last month, Borders vice president of e-Business Kevin Ertell said the bookseller will launch its own e-commerce site in its first quarter …

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In Ecommerce, Operations & Fulfillment

January 17, 2008




Live From NRF: Borders Taking Control of Website

New York – Consumers going to Borders.com will no longer be sent down the Amazon: Borders is breaking away from online giant Amazon.com. Speaking during a session at National Retail Federation’s annual conference, Borders vice president of e-Business Kevin …

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In Ecommerce, News

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