February 10, 2009




Study: Online Service Levels Slipping

You’d think every e-tailer would be falling over backward to deliver the best customer service possible in these dire times. But apparently that’s not the case.
According to the E-tailing Group’s 11th annual Mystery Shopping Study of …

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In Ecommerce

February 1, 2009




Retail marketing strategies

It’s been more than 20 years since the customer information revolution began, most visibly in retail loyalty programs — Neiman Marcus InCircle and American Airlines AAadvantage, to name just two. Now 80% of retailers operate customer loyalty programs, according to a recent report …

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In Retail

January 27, 2009




Getting Experiential Online

Store shopping is all about the experience. So how do you create that retail experience online, starting right from your landing page?
The online shopping experience is based on design, content, navigation and reputation, according to John Tawadros, chief operating …

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In Ecommerce, Retail

January 22, 2009




Live From Internet Retailer: Lessons Learned From Holiday 2008

Miami — What did online industry watchers learn from this past holiday season, aside from the fact that sales for many were lagging? Plenty. In her session at Internet Retailer’s Web Design conference on Jan. 21, Lauren Freedman detailed several e-commerce …

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In News

January 20, 2009




Holiday 2008: The Winners

Yes, there were actually a few multichannel merchants that did well this holiday season, despite the dismal economy. We caught up with a few of them to see how they did it. Urban Outfitters was perhaps the big winner: As …

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In Affiliate, News

January 1, 2009




Nine New Year’s resolutions

TIPS TO HELP YOU IMPROVE YOUR SITE
Happy New Year! Here are nine tips to help you get more value from your Website in 2009. Adopt them as your effective Website resolutions for the coming year, follow through, and watch your …

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In Ecommerce

January 1, 2009




Inside the merchant’s toolbox

Every company seems to be cutting back — on budgets, staffing, travel. While we’re all trying to do more with less, the workload remains the same for merchants: Brands need products.
What is a “budgetista merchant” to do? Here are nine …

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In Channel Integration, Cross Channel

December 24, 2008




Top 5 Mistakes Retailers Make On Their Websites

Competition today among retailers has never been more heated. Catalogs, superstores, home-shopping television channels and online stores are all vying for the same valued customers and without significant competitive advantages, retailers can be lost in the shuffle.
When competing for …

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In Ecommerce

December 11, 2008




The Mandate of Multichannel Customer Experiences

Customers today look to multiple channels for product research, decision-making, and ultimately to purchase. While one customer may conduct research online prior to making a purchase in the store, another will head to retail first to examine the products and …

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In Retail

December 2, 2008




Holiday E-commerce Sales, Use to Rise

Although the price of gas has plummeted since the Deloitte annual holiday survey of retail spending and trends was conducted, Deloitte vice chairman Stacy Janiak says a do-over would produce similar results.
According to its poll of 13,276 consumers conducted from …

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In Ecommerce

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