November 30, 2015

How To Mount the Most Successful Holiday Campaigns on Social Media Platforms

eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth as consumers become more comfortable purchasing on smartphones; in fact, mobile commerce sales are …


In Marketing, Must Reads


November 29, 2015

More Than 121 Million Holiday Shoppers Plan to Shop Online on Cyber Monday

WASHINGTON, November 29, 2015 – Incredible online savings starting in early November have changed the way that consumers are shopping on Cyber Monday. Online holiday shoppers this year are hoping to see deals on everything from cashmere sweaters to home décor before …


In News, PR Newswire


November 28, 2015

Editor’s Notebook: Black Friday and the Parkin’ is Easy

I never thought I’d go to one mall and one shopping center with a major discount store on Black Friday and not have to deal with horrific traffic, angry mobs, and find a parking spot.

Maybe people avoided the crowds …


In Blog, Omnichannel


November 27, 2015

Editor’s Notebook: My Big Fat Omnichannel Thanksgiving Shopping Day

A new Parry Family tradition began this Thanksgiving Day. This was the first time in about 10 years that my wife, Ursula, was not doing double-duty as a float escort at the Macy’s Thanksgiving Day Parade and/or working as an …


In Blog, Ecommerce


November 24, 2015

5 Ways Retailers Can Reach Gen Z

Millennials, Millennials, Millennials – retailers have been bombarded with information about the large, attention-grabbing generation of shoppers. But, an even bigger generational behemoth is hot on those Millennials’ heels – and they’re doing things differently than any other generation before. Gen …


In Blog, Marketing

Black Friday, black friday 2015, EMV, Europay Mastercard Visa, retail peak season 2015, holiday peak 2015, retail

November 24, 2015

Are You Ready for Black Friday?

Black Friday is a day of numbers. Last year, 133.7 million shoppers worldwide spent nearly $52.5 trillion in store and online, according to the Statistic Brain Research Institute. Most of 2015’s numbers have yet to come in, but there’s one in …


In Blog, Marketing

Omnichannel, omnichannel retail, ecommerce fulfillment, ecommerce returns, customer experience, StellaService, customer satisfaction

November 24, 2015

Omnichannel Returns Can Grow Revenue, Enhance Customer Experience

New York, NY – StellaService, an independent provider of customer service performance metrics for online retailers, today announced findings from The Omni-Returns Experience Report, a new study exploring the benefits and challenges of omni-channel offerings including buy online, return in-store (BORIS).


In customer experience, News

horizontal mobile holiday

November 24, 2015

Black Friday is a Mobile Commerce Holiday

This year, mobile traffic will likely exceed 50 percent of all ecommerce traffic during the holidays, and year over year revenue from mobile commerce will continue to grow by the double digits, according to IBM’s Holiday Benchmark Data. It’s …


In Blog, Ecommerce


November 21, 2015

Achieving Profitable Fulfillment: 5 Questions to Consider

Customers today are constantly inundated with information across many different channels. Thanks to constant connection through mobile technology, they can find product information anytime, anywhere.

As a result, their expectations for the purchasing process have changed dramatically.  Customers want the …


In B2B, Blog


November 20, 2015

Week in Review: Is Black Friday’s Demise Over Exaggerated?

The Multichannel Merchant editorial team has been talking a lot amongst itself about Black Friday and Cyber Monday, and the alleged demise – and rebirth – of both super shopping days.

One thing we’ve noticed is that Cyber Monday is still kind …


In Data & Analytics, Ecommerce

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