Help Wanted

April 18, 2016




Help Wanted: Macy’s, Kohl’s & Old Navy Look for New Marketing Heads

The “Help Wanted” signs have gone up at Macy’s, Kohl’s, and Old Navy, who are all looking for new heads of their respective marketing departments.

Martine Reardon, Macy’s chief marketing officer, has decided to leave the company, effective May 13, …

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In Executive, Leadership Team

mobile-commerce-mobile-apps-300

April 18, 2016




How Proper Preparation Can Maximize Your Digital Advertising Campaign

More and more consumers are participating in the modern digital landscape, using the internet to do everything from shop for groceries and electronics, to maintaining social relationships and consuming news. According to Pew, 67% of American homes had broadband connection in 2015, …

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In Blog, Marketing

staples_fb_messenger_2_300

April 15, 2016




Why the New Facebook Messenger Bot will Lead a Customer Experience Revolution

[caption id="attachment_83009" align="alignright" width="142"] Staples is an early adopter of the new Facebook Messenger chatbot. (Click to enlarge)[/caption]

Mark Zuckerberg launched Facebook Messenger’s chatbot revolution Monday at the Facebook F8 conference with the launch of bots for …

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In customer experience, Ecommerce

SocialInfographic-300

May 16, 2014




Social Media: The Final Stamp of Approval for Purchase Decisions

More and more consumers are turning to social content when it comes to their purchase decisions, according to an infographic by Offerpop.  They are looking to friends and peers for the final stamp of approval before they add to cart.  …

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In Ecommerce, Infographics

mobile commerce

April 7, 2016




Capitalizing on Mobile Content Consumption Without Killing UX

Mobile content consumption has skyrocketed over the past four years, and retailers, publishers and advertisers are wisely diving in to make the most of it both editorially and financially. But if the current backlash against digital ads on the desktop …

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In Blog, customer experience

Enterprise Resource Planning, ERP, order management, order management system, operations and fulfillment, retail operations

April 7, 2016




Meeting Direct-to-Customer Order Fulfillment Demands

The consumer appetite for next-day and same-day order fulfillment can stretch DCs to their limits. DCs with processes and procedures in place to drive efficiency for wave-based batch picking throughput must address new challenges presented by direct-to-consumer (DTC) and ecommerce …

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In Blog, Fulfillment

subscription box

April 7, 2016




How to Box Your Brand with a Subscription Service

Visits to leading subscription box sites like Birchbox, Blue Apron and Loot are up nearly 3,000% during the last three years, according to Hitwise data. For consumers who came of age in the digital era, subscriptions models are typically for electronic …

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In Blog, Fulfillment

newegg

April 6, 2016




Newegg Teams with Facebook Messenger to Enhance Ecommerce Customer Support

Newegg, a tech-focused e-retailer in North America announced it will begin using Facebook Messenger to provide customer support. Newegg is among the first companies to pilot Messenger for Business within their organizations.

Newegg currently offers a breadth of support options …

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In Contact Center, customer experience

April Fools

April 1, 2016




Week in Review: It’s April, Fools!

Trader Joe’s is closing all its stores, and the sky is falling. April Fools’ Day came one day early for fans (like me) of the specialty grocer. But the joke was on Yahoo News, which posted the faux Trader Joe’s …

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In News, PR Newswire

2014Q1_Search_and_Socia_Snapshot_041514-featured-image-300

April 16, 2014




Search and Social Media Snapshot

Kenshoo published an infographic today detailing first-quarter performance of paid search and social advertising. The infographic highlights quarter-over-quarter and year-over-year changes for key metrics in both search and social.
[Click to enlarge]

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In Infographics

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