July 10, 2001




Cornerstone Refinancing, but Not Divesting

Westchester, OH–If you heard rumors that Cornerstone Brands is planning to sell some of its titles, forget them. The catalogs are definitely not for sale, according to sources inside the company.
In fact, in May, Garnet Hill copresidents Brian Gowen …

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In News

July 1, 2001




Dot.con

Long, long ago, there lived a poor farmer whose sole desire in life was to own a cow. After scrimping for many years, he saved up enough money to purchase one. Then he discovered that the animal needed space for …

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In Opsandfulfillment_warehouse-20-03-2013, Ship

March 21, 2005




Integrate for Improved Prospecting

So many media, so little time (and money): That seems to be the mantra of multichannel marketers. In deciding which media will provide the greatest return on investment, “for traditional direct marketers, catalogs and the Internet continue to play the …

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In Channel Integration, Lists & Data - Buisness

March 15, 2005




2004 a Record Year for DM Deals

Mergers and acquisitions activity within the direct marketing industry was at a record high last year, according to New York-based investment banking firm Petsky Prunier. The firm tallied 550 transactions in 2004 among direct marketing, marketing service, and marketing technology companies generating …

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In Channel Integration

March 1, 2005




Slow & Steady

There is a breakdown between the theory and the implementation of customer relationship management. The theory seems simple enough: Create a unique shopping experience for each customer based on extensive data analysis. After you collect information from multiple sources to …

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In Channel Integration, CRM

March 1, 2005




Out of Order

Steve Dethlefs, DC Manager Pendleton Woolen Mills Portland, OR
Our fashion merchandise is basically perishable, so our planning is tight. We don’t want to end the year or season with more than we need. To get the ball rolling, our …

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In Ship, Shipping/Delivery

March 1, 2005




Deal market in hibernation for Q4

Deal-making bears spent the fourth quarter of 2004 hibernating, judging from the scarcity of industry mergers and acquisitions during the time. Only 11 deals were consummated during the quarter, compared with 16 deals during the fourth quarter of 2003 and 21 mergers and acquisitions in …

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In Channel Integration, News

March 1, 2005




Joie de Vivre

It’s good to be Vivre these days. The New York-based luxury brands cataloger’s sales rose 54% last year, far exceeding expectations, to an estimated $60 million, with a gaudy average order value of $600. Profits increased too, says cofounder/CEO Eva Jeanbart-Lorenzotti. Little …

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In Marketing, News

February 26, 2005




NOVO 1 Adds Michael Frantz as Executive Vice President – Marketing Services

Waukesha, Wisconsin — George D. Dalton, Chairman, Chief Executive Officer of NOVO 1, Inc. announced today the addition of Michael Frantz as Executive Vice President – Marketing Services. The new position oversees the Market Research, Target Marketing and Direct Marketing Production Business of …

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In Uncategorized

February 19, 2005




Collegiate Pacific Buys Another Distributor

Dallas-based sports equipment marketer Collegiate Pacific has signed a letter of intent to acquire $7 million Bourbonnais, IL-based team sports distributor Salkeld Sports. Collegiate, which sells primarily to schools, teams, and institutions, has purchased several other regional distributorships during the past …

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