JoeLezon_CTO-300

March 11, 2014




Alex and Ani CTO Talks Social Media, Superheroes, and Trumpets

NAME:  Joe Lezon
COMPANY:  Alex and Ani
JOB TITLE: Chief Technology Officer (CTO)

Here’s how social media helps me in my everyday life: It allows me to stay connected with friends and family, while at the same time providing relevant …

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In Follow the Leaders, Marketing

March 11, 2014




The Men’s Wearhouse-Jos. A. Bank Battle Went Like This

If you’re happy Men’s Wearhouse is finally buying Jos. A. Bank and you know it clap your hands (clap, clap). The months-long old-school battle over who’s buying who, the rejections, etc., finally came to an end… or so it seems …

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In Blog, Videos

showrooming-1-300

August 18, 2013




5 Ways to Consider How Multichannel Customers Shop

Back to school is not just a time for students to get back to learning, but for many of us to refocus after summer vacation. Have you considered how your customers shop for each season? It’s time to get …

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In Cross Channel, Must Reads

horizontal mobile holiday

December 11, 2014




How to Win at Mobile This Holiday Season

It came as no surprise that traffic from tap devices – phones and tablets – was way up this holiday season. What was surprising was when it happened and that shoppers shifted from browsing on phones to buying. Clearly, it’s hip …

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In Blog, Cyber Weekend 2014

RobotsPic-300

August 13, 2013




Dansko Puts Robots to Work In Its Distribution Center

Shoe company Dansko looked for a different approach to increase efficiency in warehouse automation and in doing so, the company looked no further than from Kiva Systems.

The robots in Dansko’s new 200,000 square-foot facility which opened in November of 2012, …

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In Inventory, Operations & Fulfillment

mobile-commerce-mobile-apps-300

December 9, 2014




How to Capitalize on Your Mobile Shoppers Now

On Cyber Monday mobile devices were responsible for 28% of the day’s sales, an increase of 27% compared to 2013.   So, it seems like the only thing more popular than mobile shopping this holiday season is ugly sweater parties. This shift in …

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In Blog, Cyber Weekend 2014

A&F Logo

December 9, 2014




Abercrombie & Fitch CEO to Retire

Abercrombie & Fitch announced today that embattled CEO Michael Jeffries is retiring. He will also be retiring as a board member, effective immediately.

Abercrombie & Fitch’s current non-executive chairman, Arthur Martinez, will become executive chairman. Martinez has served in his position …

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In Executive, Leadership Team

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December 3, 2014




3 Tips to Protect Your Holiday Shopper’s Data

With the 2014 holiday season coming into full swing, Americans will spend more than $600 billion, a 4.1% increase from last year. But it’s not all glee and twinkling lights out there.  According to the Credit Union National Association, a recent poll …

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In Blog, Data & Analytics

woman-holiday-shopping-300

July 17, 2013




5 Steps eBags Used to Create a Successful Crosschannel Campaign

Online accessories retailer eBags worked with ExactTarget to create its 2012 back-to-school sweepstakes, “Bag an iPad,” connecting its customers with social media, according to a case study by Exact Target.

eBags ran the campaign for 30-days and used ExactTarget’s Interactive …

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In Cross Channel, Marketing

holiday-data-santa-hat-300

November 25, 2014




How to Survive the Holiday Data Tsunami

Enterprises are gearing up for online sales during the 2014 holiday season. Deloitte forecasts 13.5% to 14% year-over-year growth in online holiday sales. A recent National Retail Federation (NRF) survey shows a record 56% of holiday shoppers plan to make online purchases this year …

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In Blog, Cyber Weekend 2014

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