contact-center

May 22, 2013




Social Media Use Expected to Rise in Contact Centers

While a focus on social media initiatives seems to be lacking in most contact centers as of late, a new Deloitte study has found that the use of social media is expected to rise within the next 24 months.

The Deloitte …

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In Contact Center, Contact Center Resources

big-data-300

March 2, 2015




Marketers Say They Don’t Collect Enough Customer Data

Despite significant investments in data-related marketing solutions over the past few years, an annual Infogroup study released today finds that most marketers think they still don’t collect enough customer data.

The Infogroup report, “Big Data’s Big Payday,” reveals …

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In big data, Must Reads

The-12-Tips-of-Christmas-300

November 13, 2014




The 12 Search and Social Marketing Tips of Christmas

As another year is coming to a close, marketers are approaching the peak shopping season, bringing abundant opportunity to engage audiences with high intent. Delivering consistent, relevant cross-channel messaging is a must in order to influence all touch points in …

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In Holiday 2014, Infographics

blue-and-black-or-white-and-gold-300

February 27, 2015




Blue and Black or White and Gold? What Does it Mean for Retailers?

[caption id="attachment_62425" align="alignright" width="300"] From swiked.tumblr.com via wired.com.[/caption]

The interwebs exploded yesterday, mainly because about 75% of the world wide web thinks that darn dress is white and gold. And they are wrong. It’s blue …

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In Blog, customer experience

FB-and-Twitter

May 9, 2013




Using Social Media as a Customer Service Tool

Shoppers are becoming more and more engaged with brands through social media. While they may not interact with most brands on a daily basis, consumers have no problem voicing their concern or praise to a brand on sites like Facebook, …

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In Contact Center, Cross Channel

social-media

May 8, 2013




5 Ways to Make Your B2B Social Media Posts Stand Out

The business-to-business community seems to struggle a bit when it comes to captivating their audience through social media compared to the business-to-consumer community. In fact, according to a recent article from Social Media B2B, marketers in the industry are …

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In Amazon, B2B

cloud-based-technology-300

February 22, 2015




Cool New Technology Showcased at eTail West

The exhibit hall, or “Solutions Zone” as it was called at eTail West, was buzzing with activity.

Sure, there were things like mimosa breaks and Xbox tournaments to lure eTail West attendees into the Solutions Zone. But attendees also made …

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In Blog, cross-border

social-graph-300

May 21, 2014




Living Social: What is Your Social Graph and How is it Used?

In this age of social, you might have heard the term social graph bandied about. But, what is it and how is it used? Simply put, a social graph is your online social footprint. More specifically, it is the historical …

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In Marketing, Must Reads

mac-ipad-iphone-multichannel-300-yslider

February 18, 2015




Driving Brand Loyalty in a Multichannel World

The gaps between media channels are closing. A modern day shopper might check into a physical store on a mobile device, redeem a coupon received via email in-store, and then recommend that product to all friends on Facebook. It may …

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In Blog, Must Reads

10_years_ecommerce_300

April 17, 2013




B2B Marketers Need to Step Up Their Social Media Game

A new report has found that when it comes to social media, the business-to-business community is still trying to find its footing. According to this infographic created by B2B Marketing, only 38% of B2B companies have a defined social …

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In B2B, Ecommerce

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