Millennials, Not Gen Z, Are Still Defining the Future of Consumer Loyalty

| Mark Bunney

Gen Z has dominated headlines lately as brands work through how to market to these emerging buyers. But why are we focused so heavily on these new consumers when we’ve barely started feeling comfortable with millennials? Here is why brands need to look at both groups of shoppers to gain brand loyalty.

Bed Bath & Beyond to Close 60 Stores

| Daniela Forte

Bed Bath & Beyond announced it is closing an additional 20 stores from the original 40 the company announced in April. Here is how the company is reimagining its brick-and-mortar presence in the age of ecommerce.