September 1, 2008

Back Word

MOST PRODUCTS AND PROMOTIONS INSPIRED BY THE OLYMPIC GAMES are too predictable and patriotic. Gifts cataloger Wisteria took advantage of this year’s Beijing games with a Web promotion that offered 30% off on all its …


In Uncategorized

U.S. Postal Service, USPS, UPS, FedEx, DHL, Postal Regulatory Commission, PRC, postal rates, Shipping/Delivery, Operations and Fulfillment, ecommerce, ecommerce operations, ecommerce fulfillment, ecommerce shipping, shipping competition, SmartPost, SurePost, DHL eCommerce

January 27, 2015

USPS Asks to Keep Priority Mail Rates the Same But Raise Parcel Select Rates

As it continues to battle UPS, FedEx and DHL for a larger slice of the ecommerce shipping pie, the U.S. Postal Service has put in a rate schedule request with the Postal Regulatory Commission that would keep its competitive …


In Ecommerce, News

GameStop, GameStop PowerUp Rewards, PowerUp Rewards, loyalty programs, ecommerce, mobile apps, mobile commerce, video games, video gaming, retail, omnichannel, omnichannel retail, omnichannel fulfillment, in-store pickup

January 27, 2015

GameStop Brings Mobile Shopping Cart to Brick and Mortar

GameStop announced at the National Retail Federation’s 104th Annual Convention & Expo that its plans to use Microsoft Azure cloud platform to continue to enhance the in-store engagement of its customers in interactive, informative and entertaining ways.

GameStop will be …


In customer experience, mobile


March 14, 2015

Why Lowering Prices Could Be Your Best Sales Strategy

In a world where a higher price is often associated with a better product, pricing your product lower might seem counterintuitive. After all, many business owners use higher pricing to increase their products’ perceived value, and it’s easy to …


In Blog, Must Reads


June 12, 2013

How to React to 5 Changing Online Consumer Behaviors

Let’s go back in time—circa 2000—and imagine you needed a new camera.  Using the internet as a research tool, your search probably started with “camera.”  From there you navigated to review sites, phoned friends and visited stores.  Once you …


In Content Mgmt, Ecommerce


January 26, 2015

How to Maximize Online Sales this Valentine’s Day

Had a so-so holiday season? Don’t fret because Valentine’s Day is right around the corner. This global celebration of love transpires into one of the biggest shopping seasons around the world and rakes in more money than Halloween, …


In Ecommerce, Marketing


January 26, 2015

Gap Inc. to Shutter Piperlime Brand

Gap Inc., announced plans to close its brand Piperlime by the end of first quarter of 2015, including its single store in New York.

The company plans to focus on five brands – Gap , Old Navy,  Banana Republic, Athleta and Intermix – as …


In Ecommerce, Must Reads


June 11, 2013

5 Ways to Acquire and Keep the Right Subscribers

[caption id="attachment_27058" align="alignleft" width="300"] Ross Kramer also did a video interview with Multichannel Merchant’s Tim Parry at IRCE 2013. Click the image above to see Kramer’s thoughts on all-things email.[/caption]

Bigger is better. Less is more. Which best …


In Cross Channel, Data & Analytics

June 2, 2012

Let Your Questions Draw Conclusions

An ancient rule of social awareness: When you want to impress someone, ask a question.
Questions are involvement devices. And a question that matches the recipient’s interest in any subject (provided that question is asked with a modicum of …


In Catalog

June 1, 2012

Backword: Engaging with Joaquin Ruiz

Catalog Spree CEO Joaquin Ruiz talks about digital shopping and tablet adoption with the editors of Multichannel Merchant.
What are your favorite digital catalogs to shop from? Patagonia. It has gorgeous photography, nice video, great product and good editorial. I …


In Catalog, Ecommerce

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