Herschell Gordon Lewis

July 16, 2014




Email Subject Lines and the The Law of Declining Significance

[caption id="attachment_39283" align="alignright" width="200"] Herschell Gordon Lewis[/caption]

Here’s the easiest quiz you’ll see all day:

What all-too-common a mistake do these email headings share?

(Every one is either current or recent. We don’t need …

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In Marketing

Amazon buy box

July 15, 2014




How to Win the Amazon Buy Box Every Time

Amazon is now one of the top 10 retailers in America, joining the likes of Lowes, Safeway, and Walmart as a top destination for consumer purchases. It’s growing much faster than any other company in the top 10 at 27.2% yearly growth, so …

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In Amazon, Marketplaces

people-300-200

June 25, 2014




Is Your Customer Experience Designed for Humans?

Your customers are not machines. You can target, track and acquire them, but you’re still dealing with conscious, emotional organisms. And no matter where your numbers move or what the ROI says, your brand’s successes and failures could …

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In Ecommerce, Must Reads

peets-300

March 31, 2014




Razorfish Launches New Partnership Model with Peet’s Coffee & Tea

Razorfish has announced its role as digital agency of record and profit sharing partner for the ecommerce division of Peet’s Coffee & Tea. The partnership model is one that is new to the agency and launches an innovative approach to …

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In Branding, Ecommerce

fabness-300

March 26, 2014




Genuine Facebook Fans Drive Profit for Fabness

Fabness is generating positive social ROI by converting website visitors into genuine Facebook fans. Fabness is observing a high sales conversion rate of 33.28% for these fans, resulting in a positive social ROI.

Even after using legitimate methods to acquire Facebook “…

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In Ecommerce, Marketing

March 11, 2014




The Men’s Wearhouse-Jos. A. Bank Battle Went Like This

If you’re happy Men’s Wearhouse is finally buying Jos. A. Bank and you know it clap your hands (clap, clap). The months-long old-school battle over who’s buying who, the rejections, etc., finally came to an end… or so it seems …

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In Blog, Videos

customer-satisfaction-300

February 24, 2014




5 Ways Online Retailers Can Empower Frontline Customer Service Reps

Imagine going into your bank to make a simple withdrawal only to have the teller say, “Please step aside and wait for my manager.”

Doesn’t make the best impression on you, dear customer, does it?

Now imagine your customer …

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In Contact Center, Contact Center Resources

oriental-trading-300

February 21, 2014




Oriental Trading Company Acquires SmileMakers

Oriental Trading Company has agreed to acquire SmileMakers, a direct retailer of patient giveaways and practice promotions for the dental and healthcare markets, as well as classroom incentives and aids to the education market, from Staples.

Oriental Trading expects to …

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In Executive, M&A and Financial

Men's Wearhouse and Jos. A. Bank logos

February 5, 2014




Jerry Seinfeld on the Men’s Wearhouse, Jos. A. Bank Battle

Here’s a piece of comedic gold from Jerry Seinfeld’s appearance on BuzzFeed Brews with CBS This Morning from Monday, Feb. 3.

Seinfeld is fascinated by the ongoing acquisition battle between Men’s Wearhouse and Jos. A. Bank.

Who knows, maybe Seinfeld has …

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In Blog, Videos

Men's Wearhouse and Jos. A. Bank logos

January 17, 2014




Jos. A. Bank Says No to The Men’s Wearhouse

HAMPSTEAD, Md., Jan. 17, 2014 (GLOBE NEWSWIRE) – Jos. A. Bank Clothiers, Inc. (Nasdaq:JOSB) (the “Company” or “Jos. A. Bank”) today announced that its Board of Directors (the “Board”), after careful consideration and discussions with its financial and legal advisors, determined …

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In M&A and Financial, News

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