January 15, 2013




Report: Shoppers Open to Cross-channel Shopping

A new IBM study of 26,000 global consumers released today at the 2013 National Retail Federation Big Show found they are diversifying the way they shop for and acquire goods, becoming increasingly open to buying both online and in-store depending on their …

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In Channel Integration, Cross Channel

December 4, 2012




Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings

Acquity Group Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings; Only 10% Bring Digital Experience In-Store (via PR Newswire) CHICAGO, Dec. 4, 2012 /PRNewswire/ — Acquity Group (NYSE MKT: AQ), a leading global Brand eCommerce® and digital marketing company, announced today the …

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In Ecommerce, Global

November 13, 2012




How to Reach the Cross-channel Consumer This Holiday

Retailers have witnessed tremendous progress when it comes to mobile marketing and adoption, there are still two main challenges to overcome: Keeping pace with the growth of channels and devices, and breaking their mobile campaigns out of silos. So how …

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In Channel Integration, CRM

October 31, 2012




A Focused Approach to Acquiring Email Subscribers

While it may seem that growing your subscriber lists by any means possible is a good goal, in reality, a focused approach is best. To build your subscriber list organically and methodically across touchpoints, consider the following strategies:
Follow US! @…

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In Ecommerce, Ecommerce

July 11, 2012




5 Customer Service Tips to Boost Online Sales

Brick-and-mortar retailers sell more when they have more staff on the floor to help customers. That’s the conclusion of current studies, which demonstrate that a higher payroll correlates with higher sales—and profits, because increased sales numbers more than …

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In Contact Center, Ecommerce

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April 29, 2013




Shipping and Returns Cause Headaches for Canadian Customers

Free shipping and free returns policies play a major role in the shopping habits of Canadians, according to a Forrester report, even if it means making purchases in the United States in search of the best deal.

According to The …

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In Ecommerce, Global

January 9, 2014




JCP Wins the Award for Most Obscure Holiday Sales Results Release

The Multichannel Merchant office this week consisted of slowly getting back into the work flow after a noteworthy holiday season and thawing off after a frigid polar vortex.

This week we have been scouring wire and press release sites and …

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In Blog, Holiday 2013

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January 9, 2014




Shoppers Have Great Expectations with Omnichannel Commerce

Shoppers today expect and demand a streamlined experience and are expecting an easy access to information and integrated online and in-store tools, according to Baynote’s 4th Annual Holiday Online Shopping Survey.

According to the survey, 74% of shoppers cite finding …

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In Ecommerce, Must Reads

January 10, 2014




Sears Holdings Tries to out-JCP JCP, but Fails

Remember that epic November tweet-off between J.C. Penney and Kmart? Well now their parent companies are fighting to see who can produce the more obscure holiday sales results press release.

JCP wins this round of the Retalympics, but Sears …

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In Blog

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January 14, 2014




How to Avoid the Post-Holiday Blues

The last fruitcake has finally made its way out of the break room and the excitement of the holiday retail season is now just a memory. For the next few months, it’s going to be a long, cold slog …

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In Contact Center, Cross Channel

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